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Importance of Discount to Customer

Posted 09-06-2018 at 01:16 AM by juliathomas1


Offering discounts to potential customers on purchases is one of the quickest ways to draw the attraction of the customers to make purchases and draw people into stores. ”Want to Save Money”, if you tell a customer anytime, it’s like getting their attention. Offering discounts not only help shoppers, it also helps in your business.
Every small and big brand goes through a phase when the daily sales receipts are low. In order to increase sales, whether the big or small brand has to implement some sort of offers and promotion techniques to retain their current customers. The lost leader is one of those techniques in which certain products are offered at a steep price. But the question arises why offering discount to customers is important?
(Customers are ones who search for different ways to save money), and they prefer more to buy from those stores that offer such best deals. Customers believe in the idea of saving money and they try all possible efforts to save as much as possible. It is very well quoted by the famous Joe Moore “A simple fact that is hard to learn is that the time to save money is when you have some.”
According to research, it has been proven that customers believe in the following factors:
Extra savings:
Saving extra money is the foremost priority of the customers, getting an offer like buy 1 to get 1 free is the dream of any customer. For example, if you are buying a pair of shoes which is costing around $20 but due to the promotional discount offer you get the same pair of shoes at $16, then this is what you call saving which can only be done through the discount offers given by the stores.
Extra purchase satisfaction:
Making more purchases results in the extra satisfaction because as they have a price fixed in the head and that same product if it is offered at a low price with the deal of getting an extra product free with it adds to extra purchasing in order to save extra money.
Customer Attraction:
People prefer more on buying things that are on sales, offering deals to the customers is a way of attracting customers. It can also be beneficial to customers, as well as to the store through this they can increase their sales which will be more worth full. With this, they can also free up room in the store. It might also build store reputation if the store is in demand due to its discounts and customer services.
If you’re looking for a place where you can find these deals of buy 1 and get 1 free or save up to % off then your surely on the right place (sitewidecoupon.com) is the site in collaboration with the top brand and stores that are offering deals and discounts that you don’t want to miss.
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