Rock, Wisconsin
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Population change since 2000: -4.3%
| Males: 1,660 |  (51.9%) |
| Females: 1,536 |  (48.1%) |
| Median resident age: | 42.7 years |
| Wisconsin median age: | 42.6 years |
Zip codes: 54449.
| Rock: | $62,096 |
| WI: | $64,168 |
Estimated per capita income in 2019: $29,612 (it was $20,635 in 2000)
Rock town income, earnings, and wages data
Estimated median house or condo value in 2019: $156,838 (it was $94,700 in 2000)
| Rock: | $156,838 |
| WI: | $197,200 |
Mean prices in 2019: all housing units: $181,399; detached houses: $184,297; townhouses or other attached units: $161,738; in 2-unit structures: $180,135; in 3-to-4-unit structures: $151,421; in 5-or-more-unit structures: $630,934; mobile homes: $28,187
Detailed information about poverty and poor residents in Rock, WI
Business Search - 14 Million verified businesses
- 2,92391.5%White alone
- 1584.9%Hispanic
- 591.8%Black alone
- 371.2%Two or more races
- 110.3%Asian alone
- 50.2%American Indian alone
- 30.09%Other race alone
Races in Rock detailed stats: ancestries, foreign born residents, place of birth
Recent articles from our blog. Our writers, many of them Ph.D. graduates or candidates, create easy-to-read articles on a wide variety of topics.
Ancestries: German (40.1%), Irish (18.2%), Norwegian (17.6%), English (11.4%), United States (9.3%), French (4.4%).
Current Local Time: CST time zone
Land area: 29.5 square miles.
Population density: 108 people per square mile (very low).
67 residents are foreign born (0.8% Europe, 0.8% Latin America, 0.2% Asia).
| This town: | 2.0% |
| Wisconsin: | 3.6% |
Median real estate property taxes paid for housing units in 2000:
| Rock town: | 2.0% ($1,888) |
| Wisconsin: | 2.0% ($2,245) |
Nearest city with pop. 50,000+: Janesville, WI 
(5.4 miles , pop. 59,498).
Nearest city with pop. 200,000+: Madison, WI (35.8 miles , pop. 208,054).
Nearest city with pop. 1,000,000+: Chicago, IL (89.1 miles , pop. 2,896,016).
Nearest cities:
Hanover, WI (2.2 miles),
La Prairie, WI (2.3 miles ),
), Turtle, WI (2.7 miles ),
), Newark, WI (2.8 miles ),
), Footville, WI (2.8 miles ),
), South Beloit, IL (3.0 miles )
)Latitude: 42.62 N, Longitude: 89.07 W
Area code commonly used in this area: 608
Single-family new house construction building permits:
- 1997: 21 buildings, average cost: $104,500
- 1998: 9 buildings, average cost: $113,700
- 1999: 11 buildings, average cost: $138,700
- 2000: 3 buildings, average cost: $113,200
- 2001: 7 buildings, average cost: $161,100
- 2002: 8 buildings, average cost: $159,900
- 2003: 13 buildings, average cost: $172,800
- 2004: 4 buildings, average cost: $214,500
- 2005: 2 buildings, average cost: $173,800
- 2006: 6 buildings, average cost: $194,100
- 2007: 2 buildings, average cost: $195,200
- 2008: 1 building, cost: $203,100
- 2011: 2 buildings, average cost: $184,400
- 2014: 1 building, cost: $280,000
- 2015: 2 buildings, average cost: $263,000
- 2016: 1 building, cost: $254,100
- 2017: 1 building, cost: $254,100
- 2019: 6 buildings, average cost: $270,700
| Here: | 4.8% |
| Wisconsin: | 4.5% |
- Transportation equipment (11.4%)
- Accommodation & food services (6.8%)
- Health care (6.5%)
- Educational services (5.9%)
- Food (5.7%)
- Construction (5.3%)
- Metal & metal products (3.9%)
- Transportation equipment (15.3%)
- Construction (7.9%)
- Food (6.1%)
- Plastics & rubber products (5.7%)
- Metal & metal products (5.1%)
- Accommodation & food services (4.9%)
- Machinery (4.1%)
- Health care (12.5%)
- Educational services (9.8%)
- Accommodation & food services (8.8%)
- Transportation equipment (7.0%)
- Food (5.3%)
- Administrative & support & waste management services (4.4%)
- Electrical equipment, appliances, components (3.5%)
- Assemblers and fabricators (9.2%)
- Electrical equipment mechanics and other installation, maintenance, and repair workers, including supervisors (7.7%)
- Metal workers and plastic workers (7.6%)
- Other production occupations, including supervisors (7.5%)
- Building and grounds cleaning and maintenance occupations (4.1%)
- Driver/sales workers and truck drivers (4.1%)
- Material recording, scheduling, dispatching, and distributing workers (2.9%)
- Electrical equipment mechanics and other installation, maintenance, and repair workers, including supervisors (12.5%)
- Metal workers and plastic workers (11.1%)
- Other production occupations, including supervisors (10.0%)
- Assemblers and fabricators (8.7%)
- Driver/sales workers and truck drivers (6.9%)
- Vehicle and mobile equipment mechanics, installers, and repairers (4.8%)
- Building and grounds cleaning and maintenance occupations (4.1%)
- Assemblers and fabricators (9.7%)
- Other production occupations, including supervisors (4.7%)
- Other sales and related occupations, including supervisors (4.7%)
- Building and grounds cleaning and maintenance occupations (4.1%)
- Customer service representatives (4.0%)
- Other teachers, instructors, education, training, and library occupations (3.9%)
- Metal workers and plastic workers (3.8%)
Average climate in Rock, Wisconsin
Based on data reported by over 4,000 weather stations
Tornado activity:
Rock-area historical tornado activity is slightly above Wisconsin state average. It is 58% greater than the overall U.S. average.
On 4/21/1967, a category F4 (max. wind speeds 207-260 mph) tornado 28.4 miles away from the Rock town center killed 24 people and injured 450 people and caused between $50,000 and $500,000 in damages.
On 1/24/1967, a category F3 (max. wind speeds 158-206 mph) tornado 11.9 miles away from the town center caused between $50,000 and $500,000 in damages.
Earthquake activity:
Rock-area historical earthquake activity is significantly above Wisconsin state average. It is 45% greater than the overall U.S. average.On 4/18/2008 at 09:36:59, a magnitude 5.4 (5.1 MB, 4.8 MS, 5.4 MW, 5.2 MW, Class: Moderate, Intensity: VI - VII) earthquake occurred 294.6 miles away from Rock center
On 6/28/2004 at 06:10:52, a magnitude 4.2 (4.2 MW, Depth: 6.2 mi, Class: Light, Intensity: IV - V) earthquake occurred 80.4 miles away from the city center
On 6/10/1987 at 23:48:54, a magnitude 5.1 (4.9 MB, 4.4 MS, 4.6 MS, 5.1 LG) earthquake occurred 269.7 miles away from Rock center
On 4/18/2008 at 09:36:59, a magnitude 5.2 (5.2 MW, Depth: 8.9 mi) earthquake occurred 294.7 miles away from Rock center
On 2/10/2010 at 09:59:35, a magnitude 3.8 (3.8 MW, Depth: 6.2 mi, Class: Light, Intensity: II - III) earthquake occurred 53.4 miles away from Rock center
On 6/18/2002 at 17:37:15, a magnitude 5.0 (4.3 MB, 4.6 MW, 5.0 LG) earthquake occurred 327.3 miles away from the city center
Magnitude types: regional Lg-wave magnitude (LG), body-wave magnitude (MB), surface-wave magnitude (MS), moment magnitude (MW)
Natural disasters:
The number of natural disasters in Rock County (14) is near the US average (15).Major Disasters (Presidential) Declared: 10
Emergencies Declared: 4
Causes of natural disasters: Floods: 9, Storms: 9, Tornadoes: 4, Drought: 1, Hurricane: 1, Snow: 1, Wind: 1, Winter Storm: 1, Other: 1 (Note: some incidents may be assigned to more than one category).
Hospitals and medical centers near Rock:
- CEDAR CREST HEALTH CENTER (Nursing Home, about 3 miles away; JANESVILLE, WI)
- ROCK HOSPICE CARE LIMITED (Hospital, about 5 miles away; JANESVILLE, WI)
- JANESVILLE HEALTH CARE CENTER (Nursing Home, about 6 miles away; JANESVILLE, WI)
- MERCY HLTH SYS CORP Acute Care Hospitals (about 6 miles away; JANESVILLE, WI)
- MERCY MANOR TRANS CTR (Nursing Home, about 6 miles away; JANESVILLE, WI)
- MERCY REGIONAL DIALYSIS CENTER (Dialysis Facility, about 6 miles away; JANESVILLE, WI)
- MERCY ASSISTED CARE (Home Health Center, about 6 miles away; JANESVILLE, WI)
Amtrak stations near Rock:
- 6 miles: JANESVILLE (3136 EAST COUNTY ROAD O)
- 9 miles: JANESVILLE (HWY. 26 & HWY. 14) - Bus Station . Services: enclosed waiting area, public restrooms, public payphones, paid short-term parking, paid long-term parking, call for taxi service, public transit connection.
- 9 miles: BELOIT (HWY. 75 & HWY. 51) - Bus Station . Services: call for taxi service.
Colleges/universities with over 2000 students nearest to Rock:
- Rock Valley College (about 22 miles; Rockford, IL; Full-time enrollment: 6,269)
- University of Wisconsin-Whitewater (about 23 miles; Whitewater, WI; FT enrollment: 11,124)
- Edgewood College (about 36 miles; Madison, WI; FT enrollment: 2,455)
- University of Wisconsin Colleges (about 36 miles; Madison, WI; FT enrollment: 10,019)
- University of Wisconsin-Madison (about 36 miles; Madison, WI; FT enrollment: 34,621)
- Madison Area Technical College (about 38 miles; Madison, WI; FT enrollment: 9,603)
- Herzing University-Madison (about 39 miles; Madison, WI; FT enrollment: 3,160)
Points of interest:
Notable location: Seven Oaks Dairy (A). Display/hide its location on the map
Cemetery: Afton Cemetery (1). Display/hide its location on the map
Reservoir: 65 Reservoir (A). Display/hide its location on the map
Creeks: Bass Creek (A), Fisher Creek (B). Display/hide their locations on the map
Parks in Rock include: Valley Park (1), Prairie Knoll Park (2). Display/hide their locations on the map
Average household size:
| This town: | 2.5 people |
| Wisconsin: | 2.4 people |
Percentage of family households:
| This town: | 69.7% |
| Whole state: | 64.4% |
Percentage of households with unmarried partners:
| This town: | 10.1% |
| Whole state: | 7.3% |
Likely homosexual households (counted as self-reported same-sex unmarried-partner households)
- Lesbian couples: 0.2% of all households
- Gay men: 0.2% of all households
| This town: | 5.5% |
| Whole state: | 8.7% |
| This town: | 3.8% |
| Whole state: | 3.7% |
People in group quarters in Rock in 2000:
- 35 people in halfway houses
- 6 people in other group homes
- 5 people in homes for the physically handicapped
For population 15 years and over in Rock:
- Never married: 22.3%
- Now married: 61.4%
- Separated: 2.3%
- Widowed: 5.3%
- Divorced: 8.7%
For population 25 years and over in Rock:
- High school or higher: 74.6%
- Bachelor's degree or higher: 5.1%
- Graduate or professional degree: 1.4%
- Unemployed: 7.2%
- Mean travel time to work (commute): 19.2 minutes
Education Gini index (Inequality in education)
| Here: | 7.5 |
| Wisconsin average: | 11.0 |
Graphs represent county-level data. Detailed 2008 Election Results
Religion statistics for Rock, WI (based on Rock County data)
| Religion | Adherents | Congregations |
|---|---|---|
| Catholic | 27,158 | 12 |
| Mainline Protestant | 24,208 | 48 |
| Evangelical Protestant | 22,177 | 80 |
| Other | 1,347 | 13 |
| Black Protestant | 941 | 4 |
| None | 84,500 | - |
Food Environment Statistics:
Number of grocery stores: 22
| This county: | 1.38 / 10,000 pop. |
| Wisconsin: | 1.86 / 10,000 pop. |
Number of supercenters and club stores: 2
| This county: | 0.13 / 10,000 pop. |
| Wisconsin: | 0.11 / 10,000 pop. |
Number of convenience stores (no gas): 8
| This county: | 0.50 / 10,000 pop. |
| State: | 0.38 / 10,000 pop. |
Number of convenience stores (with gas): 65
| Here: | 4.08 / 10,000 pop. |
| Wisconsin: | 4.12 / 10,000 pop. |
Number of full-service restaurants: 130
| This county: | 8.16 / 10,000 pop. |
| State: | 8.64 / 10,000 pop. |
Adult diabetes rate:
| Here: | 8.4% |
| Wisconsin: | 7.6% |
Adult obesity rate:
| This county: | 27.5% |
| Wisconsin: | 27.5% |
Low-income preschool obesity rate:
| Here: | 13.5% |
| Wisconsin: | 13.0% |
4.59% of this county's 2016 resident taxpayers lived in other counties in 2015 ($48,328 average adjusted gross income)
| Here: | 4.59% |
| Wisconsin average: | 5.63% |
10 or fewer of this county's residents moved from foreign countries between 2015 and 2016.
Top counties from which taxpayers relocated into this county between 2015 and 2016:
| from Dane County, WI |  0.86% ($51,355 average AGI) |
| from Winnebago County, IL | 0.53% ($40,424) |
| from Walworth County, WI | 0.37% ($37,942) |
4.65% of this county's 2015 resident taxpayers moved to other counties in 2016 ($46,253 average adjusted gross income)
| Here: | 4.65% |
| Wisconsin average: | 5.85% |
10 or fewer of this county's residents moved to foreign countries between 2015 and 2016.
Top counties to which taxpayers relocated from this county between 2015 and 2016:
| to Dane County, WI | 0.90% ($49,909 average AGI) |
| to Winnebago County, IL | 0.44% ($41,640) |
| to Walworth County, WI | 0.24% ($40,610) |
Strongest AM radio stations in Rock:
- WCLO (1230 AM; 1 kW; JANESVILLE, WI; Owner: SOUTHERN WISCONSIN BROADCASTING, LLC.)
- WTJK (1380 AM; 5 kW; SOUTH BELOIT, IL; Owner: GOOD KARMA BROADCASTING, L.L.C.)
- WTMJ (620 AM; 50 kW; MILWAUKEE, WI; Owner: JOURNAL BROADCAST CORPORATION)
- WISN (1130 AM; 50 kW; MILWAUKEE, WI; Owner: CAPSTAR TX LIMITED PARTNERSHIP)
- WSCR (670 AM; 50 kW; CHICAGO, IL; Owner: INFINITY BROADCASTING OPERATIONS, INC.)
- WGN (720 AM; 50 kW; CHICAGO, IL; Owner: WGN CONTINENTAL BROADCASTING CO.)
- WBBM (780 AM; 50 kW; CHICAGO, IL; Owner: INFINITY BROADCASTING OPERATIONS, INC.)
- WTSO (1070 AM; 10 kW; MADISON, WI; Owner: CAPSTAR TX LIMITED PARTNERSHIP)
- WGEZ (1490 AM; 1 kW; BELOIT, WI; Owner: REGO, LTD.)
- WMVP (1000 AM; 50 kW; CHICAGO, IL; Owner: ABC, INC.)
- WROK (1440 AM; 5 kW; ROCKFORD, IL; Owner: CUMULUS LICENSING CORP.)
- WLMV (1480 AM; 10 kW; MADISON, WI; Owner: MID-WEST MANAGEMENT, INC.)
- WLS (890 AM; 50 kW; CHICAGO, IL; Owner: WLS, INC.)
Strongest FM radio stations in Rock:
- WJVL (99.9 FM; JANESVILLE, WI; Owner: SOUTHERN WISCONSIN BROADCASTING, L.L.C.)
- WSJY (107.3 FM; FORT ATKINSON, WI; Owner: NEWRADIO GROUP, LLC)
- WKPO (105.9 FM; EVANSVILLE, WI; Owner: GOOD KARMA BROADCASTING, L.L.C.)
- WFEN (88.3 FM; ROCKFORD, IL; Owner: FAITH ACADEMY, DBA WFEN)
- WKMQ-FM (96.7 FM; LOVES PARK, IL; Owner: CUMULUS LICENSING CORP.)
- WGFB (103.1 FM; ROCKTON, IL; Owner: WRWC, Inc.)
- WERN (88.7 FM; MADISON, WI; Owner: STATE OF WISCONSIN - EDUCATIONAL COMMUNICATIONS BOARD)
- WGSL (91.1 FM; LOVES PARK, IL; Owner: CHRISTIAN LIFE CENTER SCHOOL)
- WQFL (100.9 FM; ROCKFORD, IL; Owner: QUEST FOR LIFE, INC.)
- WZEE (104.1 FM; MADISON, WI; Owner: CAPSTAR TX LIMITED PARTNERSHIP)
- WIBA-FM (101.5 FM; MADISON, WI; Owner: CAPSTAR TX LIMITED PARTNERSHIP)
- WYHY (95.3 FM; WINNEBAGO, IL; Owner: AIRPLAY BROADCASTING CORPORATION)
- WORT (89.9 FM; MADISON, WI; Owner: BACK PORCH RADIO BROADCASTING, INC.)
- WXRX (104.9 FM; BELVIDERE, IL; Owner: AIRPLAY BROADCASTING CORP.)
- WMGN (98.1 FM; MADISON, WI; Owner: MID-WEST MANAGEMENT, INC.)
- WZOK (97.5 FM; ROCKFORD, IL; Owner: CUMULUS LICENSING CORP.)
- WSLD (104.5 FM; WHITEWATER, WI; Owner: WPW BROADCASTING, INC.)
- WEKZ-FM (93.7 FM; MONROE, WI; Owner: RONALD M.SPIELMAN & SCOTT THOMPSON)
- WMMM-FM (105.5 FM; VERONA, WI; Owner: ENTERCOM MADISON LICENSE, LLC.)
- WJJO (94.1 FM; WATERTOWN, WI; Owner: MID-WEST MANAGMENT, INC.)
TV broadcast stations around Rock:
- W65EE (Channel 65; JANESVILLE, WI; Owner: TRINITY BROADCASTING NETWORK)
- WISC-TV (Channel 3; MADISON, WI; Owner: TELEVISION WISCONSIN, INC.)
- WIFR (Channel 23; FREEPORT, IL; Owner: GRAY MIDAMERICA TV LICENSEE CORP.)
- WMSN-TV (Channel 47; MADISON, WI; Owner: WMSN LICENSEE, LLC)
- WKOW-TV (Channel 27; MADISON, WI; Owner: WKOW TELEVISION, INC.)
- WHA-TV (Channel 21; MADISON, WI; Owner: BOARD OF REGENTS OF THE UNIV. OF WISCONSIN SYSTEM)
- WTVO (Channel 17; ROCKFORD, IL; Owner: WINNEBAGO TELEVISION CORPORATION)
- WFBN-LP (Channel 33; ROCKFORD, IL; Owner: WEIGEL BROADCASTING COMPANY)
- WQRF-TV (Channel 39; ROCKFORD, IL; Owner: QUORUM OF ROCKFORD LICENSE, LLC)
- WMTV (Channel 15; MADISON, WI; Owner: GRAY MIDAMERICA TV LICENSEE CORP.)
- WREX-TV (Channel 13; ROCKFORD, IL; Owner: WREX TELEVISION, LLC)
- WCFC-CA (Channel 51; ROCKFORD, IL; Owner: CHRISTIAN COMMUNICATIONS OF CHICAGOLAND, INC.)
- WQFL-CA (Channel 8; ROCKFORD, IL; Owner: FAMILY VALUES ORGANIZATION, INC.)
- National Bridge Inventory (NBI) Statistics
- 19Number of bridges
- 157ft / 47.7mTotal length
- $177,000Total costs
- 35,866Total average daily traffic
- 1,269Total average daily truck traffic
- 72,489Total future (year 2035) average daily traffic
- New bridges - historical statistics
- 11910-1919
- 21960-1969
- 11970-1979
- 21980-1989
- 31990-1999
- 92000-2009
- 12010-2018
Houses and condos
Apartments
- 68.3%Utility gas
- 18.4%Bottled, tank, or LP gas
- 6.5%Electricity
- 6.1%Fuel oil, kerosene, etc.
- 0.8%Wood
- 73.2%Utility gas
- 12.8%Fuel oil, kerosene, etc.
- 7.4%Bottled, tank, or LP gas
- 6.7%Electricity
Rock compared to Wisconsin state average:
- Unemployed percentage below state average.
- Black race population percentage significantly below state average.
- Foreign-born population percentage significantly below state average.
- Renting percentage significantly below state average.
- Length of stay since moving in significantly above state average.
- Number of rooms per house significantly below state average.
- House age significantly below state average.
- Percentage of population with a bachelor's degree or higher significantly below state average.
Rock on our top lists:
- #17 on the list of "Top 101 cities with the largest percentage of people in halfway houses (population 1,000+)"
- #38 on the list of "Top 101 counties with the lowest percentage of residents relocating to foreign countries in 2011"
