Luxury Losing Its Luster At The Shops Buckhead Atlanta (Lenox: buy, theater)

[jhtrico1850]

https://www.bisnow.com/atlanta/news/...-atlanta-77810

“People don't come here,” Longe said. "It's not the store's fault. It's not OliverMcMillan's fault. Atlanta's a tricky city." It could be many Atlanta shoppers may be intimidated by the luxury status of The Shops Buckhead Atlanta, or maybe Atlanta and its younger generations are not ultra-luxury customers. “When I was in high school, I'd wear $150 jeans,” she said. "My kids don't care what they wear. They just want to wear Under Armour."

While Buckhead and Atlanta overall have wealthy families and luminaries, Atlanta's population is less than gateway cities like New York, which have long-established luxury retail rows. “I think, frankly, the jury is still out whether Atlanta can support the rents that OliverMcMillan is asking for,”

[MattCW]

Or maybe it's because it's impossible to get there. I've been to Buckhead Atlanta once and traffic was atrocious. This isn't a place that sits at a major intersection on a major road like Lenox or Perimeter, and there's no transit option that doesn't put you in the same traffic.

[AnsleyPark]

Maybe folks are starting to acquire some common sense and financial responsibility and are now starting to shop at much lesser expensive stores;

[bu2]

Originally Posted by MattCW

Or maybe it's because it's impossible to get there. I've been to Buckhead Atlanta once and traffic was atrocious. This isn't a place that sits at a major intersection on a major road like Lenox or Perimeter, and there's no transit option that doesn't put you in the same traffic.

Think this is definitely a factor. Also the design doesn't draw you in. Its more like a fortress. I don't even think about it when I pass.

[Iconographer]

Originally Posted by MattCW

Or maybe it's because it's impossible to get there. I've been to Buckhead Atlanta once and traffic was atrocious. This isn't a place that sits at a major intersection on a major road like Lenox or Perimeter, and there's no transit option that doesn't put you in the same traffic.

This is a very good point; I know the times I've driven through it didn't feel particularly car-friendly.
I really think it's going to take some time for this to find its' way, and it also may require a little reinvention along the way. Judging from the almost immediate success of PCM and Krog Street, I'm coming to the conclusion that maybe Snooty just doesn't sell anymore.

[atlHawks]

"My kids don't care what they wear. They just want to wear Under Armour."

Lmao they must be unde 10. Wait until they ask for Yeezys.

[ATLTJL]

"This is shocking!"
-No one with a brain

One of these days I'll have to dig up our old threads on this place. I think I predicted that within 5 years of opening, it would have an AMC theater or CVS.

[Clayton white guy]

Nothing to draw me there: over priced fake Steak and Shake and mini Neiman-Marcus-ish boutiques. Even some extremely well off people I know aren't into that kind of scene (many people with tons of cash don't feel like they have to blow it all to be "seen"; they are MUCH more laid back than that. They buy "Nice", high quality things, not necessarily "luxury goods". Really rich people often don't feel like they have anything to prove I always have felt and observed. Just my "two cents worth" There really is a reason that a large Metro like Atlanta has only one Neiman-Marcus/ Saks Fifth Avenue, etc. Both of those retailers provey luxury goods and have been around for years. If there had been a "pent up" demand, I am certain that both would had expanded with even a "junior anchor" in one of the affluent northern suburbs by now, food for thought, only

[fieldm]

Whoever wrote that is an idiot. Whoever that thought this would have foot traffic like Atlantic Station is also an idiot

[demonta4]

How many people do you realistically expect to walk into a Versace type store each day? Do you think these types of stores care about how many people come in? They're making money off a brand name. Everything they sell is positive profit.