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Old 10-24-2010, 09:44 PM
 
Location: U.S.A.
3,306 posts, read 12,173,115 times
Reputation: 2966

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Mediocrity

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Old 10-24-2010, 09:49 PM
 
Location: Vancouver, B.C., Canada
11,155 posts, read 29,199,019 times
Reputation: 5479
haha I bet that would sell too
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Old 10-25-2010, 04:16 PM
 
Location: Eastern NC
20,868 posts, read 23,439,179 times
Reputation: 18813
Might as well add GM into the mix too.
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Old 10-25-2010, 08:29 PM
 
3,743 posts, read 13,653,266 times
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I can see Honda and Toyota, but Hyundai, the fastest growing and highly acclaimed auto company? Where have you been for the past three years?

Funny commercial, incidentally, Toyota owns a big portion of Subaru.
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Old 10-25-2010, 11:32 PM
 
Location: U.S.A.
3,306 posts, read 12,173,115 times
Reputation: 2966
Quote:
Originally Posted by Sayantsi View Post
I can see Honda and Toyota, but Hyundai, the fastest growing and highly acclaimed auto company? Where have you been for the past three years?
Hyundai was what inspired me to post this. It was pretty funny, I just came back from a conference out of state and I saw that commercial, then I picked up the rental car which happened to be a 2010 Hyundai Elantra. The Elantra was spitting image of the Mediocrity. Gutless, bland, just conventional in every aspect.

BTW, if you get the chance play the flash game on their website. It gave me a good laugh.

Last edited by Lux Hauler; 10-25-2010 at 11:41 PM..
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Old 10-25-2010, 11:35 PM
 
Location: U.S.A.
3,306 posts, read 12,173,115 times
Reputation: 2966
Quote:
Originally Posted by trlhiker View Post
Might as well add GM into the mix too.
No way, the oriental manufacturers are champions of dullness. Subaru is pretty gutsy to be running this campaign considering all the pieces in the hypothetical Mediocrity came from Subarus of the past. I have been in several extremely "mediocre" Subarus that match this caricature, their own nonetheless!
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Old 10-25-2010, 11:47 PM
 
143 posts, read 757,893 times
Reputation: 75
So Subaru is basically trying to appeal to people who place way too much of their self worth into what they drive.

This ad campaign will probably backfire for them since subaru's traditional customers were fairly well educated.
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Old 10-25-2010, 11:48 PM
 
Location: 'Murica
1,302 posts, read 2,937,909 times
Reputation: 833
nah, that car could totally have been the 2011 Chevy Celebrity/Pontiac 6000/Buick Century/Olds Ciera. Just swap out the badges!
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Old 10-25-2010, 11:54 PM
 
Location: U.S.A.
3,306 posts, read 12,173,115 times
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Quote:
Originally Posted by Vinsanity View Post
nah, that car could totally have been the 2011 Chevy Celebrity/Pontiac 6000/Buick Century/Olds Ciera. Just swap out the badges!
Well... thats the point, those cars don't exist anymore. What does still exist are these soulless products from the asians. I am not saying thats wrong its just what they are best at.
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Old 10-26-2010, 09:32 AM
 
Location: 'Murica
1,302 posts, read 2,937,909 times
Reputation: 833
well what's left of GM should be grateful to the American taxpayers that they exist anymore at all. But that's a topic for another discussion I suppose.
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