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Old 12-19-2010, 05:02 PM
 
Location: los angeles
6 posts, read 8,145 times
Reputation: 15

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I have a friend who may relocate to Boston in May to open a clothing boutique.
Is Boston a good area?

Styles include ready to wear, trendy and high couture.

If this is a good idea, are there any towns up for suggestion? or areas?

Thank you for all your time.
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Old 12-20-2010, 04:53 AM
miu
 
Location: MA/NH
16,469 posts, read 33,418,786 times
Reputation: 15197
The best thing for your friend to do is visit Boston for themselves. We already have a ton of clothing boutiques. So in order for your friend to do well, they would have to offer a shop that's different from what we already have and also at the same time offer items that we want to buy. I don't feel that the fashionistas in Boston are wanting to dress like those in LA.

In addition, your friend should see what shops and storefronts they are attracted to and then talk to realtors and see what the rents are like.

And Boston may not have boutiques with offerings from LA designers, but many people shop online for what they seek. So your friend ought to see if her inventory is readily available on the internet already. And to compare prices. Your friend wouldn't want to have a shop where customers check things out there, but then buy the identical items online for less.

Plus, in this current weak economic climate, it's even more important to research the retail market in Boston both thoroughly and carefully in person for themselves. Getting opinions from a message board isn't real research.
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Old 12-20-2010, 08:41 PM
 
Location: Boston Suburb
2,025 posts, read 4,996,316 times
Reputation: 1498
For 4 months out of the year, we are all bundles up kicking thru dirty slosh everywhere we go. So I wouldn't say this is a place where the general pop is into high fashion. Best bet is targeting the young college / just out of college crowd and it's pretty obvious where those places are.
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