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Originally Posted by Nepenthe
Here are the GM products I think should/would survive in the ideal lean GM near future:
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In general I think you are correct. A reduction in the product line options is in order. There aren't too many models necessarily. There are too many options within each model. I've always thought that. When you go shopping for a car they all have something different in them. This one has power locks but this one doesn't. This one has the super sound system but this one doesn't. This has this...this has that. And very seldom do you find the exact car you want....It's frustrating. A few years back I went through this looking for a truck. The conclusion was if I wanted a truck with the options I wanted it would have to come directly from the factory...basically custom made for me.

But see....if they wouldn't have told me those options were available in the first place then I probably wouldn't have the desire to have them. Also there should be more of an opportunity for dealer installed options. Don't like the stereo provided? Don't like the wheels? Don't like this or that? There should be an option to install them at the time of purchase for a known cost (which is advertised up front at the top level so you don't get shafted by the local dealers). This at least means that more cars are built at the factory with identical options which saves cost there. Then outfit the local dealers with the upgrade parts.
Quote:
Originally Posted by Nepenthe
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Cadillac CTS sedan -- rear-wheel drive near-luxury sedan, V6 only, kill the V, kill the coupe
Corvette coupe -- don't call it a Chevrolet, call it a Corvette, forget the convertible, ZR1, Z06, C6R/racing effort, bring out a smaller, lighter, simpler V6 C7 Corvette with modern/retro/C3 looks
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I agree with you on the CTS. It's a great car even with the V6 only. I don't get the V series. It's an attempt to make a caddy into a hot rod. mmmk. I'll pass.
OTOH...if you're looking for a Corvette....you don't really have concerns with money. I say keep the V8's. But have one standard car with a V8 (they get ok fuel economy for V8's btw) and have one high performance car...take your pick of the ZR1 or Z06. The baseline body should be the same for both the standard and the high performance cars though to cut the cost. The high performance cars could have different body panels though to help distinguish it from the others.
It's a bad idea to return to 1973 policies with the Corvette. The product is more than a car. It's a symbol of the American dream. And it still deserves to have the Chevrolet logo. It's been a Chevrolet since 1953.
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Originally Posted by Nepenthe
Volt sedan -- "halo" green car/technology showcase that initially sells in small quantities (it's going to be EXPENSIVE) but leads to better things and serves to strengthen the image of GM in the average consumer's mind (but don't call it a Chevrolet)
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Agree with you here that they need the Volt. I think they need to do some cost cutting measures on the car but they need it. I still think it should be a Chevrolet though. They developed it. They should get their name on it.
Quote:
Originally Posted by Nepenthe
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Chevrolet Malibu -- front-wheel drive sedan, latest model has done well in sales and comparisons/reviews, bring out new model
Chevrolet Cobalt sedan -- kill the Supercharged SS, kill the coupe, then transition this to the new Cruze
Chevrolet Beat -- work with the US government (see safety and emissions above) to be able to fast track this small car to US showrooms
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Yeah these cars are leading the pack. No major changes here.
Quote:
Originally Posted by Nepenthe
GMC truck -- I don't know much about trucks, but they should keep a truck in the lineup for fleet and work/utility purposes, but instead of having three bed lengths, seven engines, three transmissions, four differentials, three cabs, make it a basic truck that does truck things
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As I was getting to above. There are soooo many options for trucks. Right now they've got the Colorado and the Silverado on the Chevy side and an equivalent on the GMC side. I honestly have no idea why we have GMC and Chevrolet trucks. They are the same truck whether we like it or not folks. I've had people tell me how much better GMC is than Chevy.....hmm lets see...they're built on the same frames, have the same power plants, have the same suspension, have largely the same bodies (with some minor differences in the grills/tail lights/hoods. Supposedly GMC offers better upholstery. A few years back when I was looking for trucks I honestly could tell not one bit of difference. Not one. I don't get it folks. Just merge them under Chevrolet and be done with it!
They need to offer two wheelbases for the passenger truck line. Long and Regular. This doesn't reduce the number of bed lengths they make. They still need three. But what it does do is enable them to use only two chassis's. They could have the following combinations.
Regular Wheelbase Chassis
Standard Cab/Regular Bed
Extended Cab/Short Bed
Long Wheelbase Chassis
Standard Cab/Long Bed
Extended Cab/Regular Bed
Crew Cab/Short Bed
And on the above offer two trim levels which are basically take-it or leave it packages. One that's pretty basic with manual crank windows and such. And one with convenience package with electric windows, cruise, and electric seats. But again, make it so there are some options the dealers can swap out at costs known to the consumers. (Things like tow packages, XM radio, Onstar, Leather seats, etc)
And then have the Dually/Work truck line which would basically be two options of stripped down long wheel base trucks and a handful of options for the Duallies. (I know some people like to have crazy deluxe dually trucks just because so there should be one dually truck that is a long bed crew cab with power everything)
Quote:
Originally Posted by Nepenthe
SUVs: either the Traverse -- mid-size SUV remnant or the Aura -- crossover SUV remnant, not sure what to badge them
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Small/Midsized SUV's seem to be the direction former large SUV drivers are taking. But here's a crazy idea that not too many people are thinking about these days (and haven't since the 70's): What's the matter with station wagons? If you're driving a small SUV you're nearly there anyway! They seat the same number of passengers and have about the same cargo capacity. And the cross sectional area would be lower which means less drag and better fuel economy (all things being equal). Why not forgo the small SUV's for station wagons?
The Tahoe's and Suburban's will survive. But they need to be made in fewer numbers and cut the options available. Kinda the same deal with the trucks. Make one standard model and one more upscale model that can be upgraded with dealer installed options.
The Cadillac Escalade and Escalade truck (which is the same as the Avalanche need to go). I think they are just stupid cars. Just my opinion maybe but they just don't make sense for the overall Cadillac history/vision. Caddy has always been known for making luxury CARS....not SUV's or Trucks. Nix the SUV's in their product line.
Quote:
Originally Posted by Nepenthe
Sell Saab and Vauxhall off completely, eliminate the Pontiac, Buick, Hummer, Daewoo, and Saturn nameplates in the US and all model lines for them. Kill the giant SUVs and the garbage like the Aveo and all other extraneous models (Solstice, etc.). Badge the cars above Holden, Opel, and Buick in appropriate markets.
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I thought Saab was considered a great car in Europe? Awe well.
Ditch Hummer. Get that bad smelling monkey off your back. Want to make some hummers for the military? Fine. But the passenger car brand...even if it did make money...is just bad for the image if nothing else.
I've owned several Pontiac cars in the past and can honestly say they are pretty good cars overall. One of them was a 2005 Grand Prix GTP. I loved that car! I was sad that we had to trade it for a mini-van when the third kid came along. I'd buy another one in a second. I suppose their product line could be split and merged with Chevy and Cadillac though. The Bonneville could go to Cadillac and the G6, G8, Solstice and Grand Prix could go to Chevy. Their minivan offering could be eliminated. I never understood why Pontiac made minivans.
Buick though? I think they need to go the way of Oldsmobile. They were both great car makers but really...if you've already got Cadillac under your banner why do you need two more similar car types? What does the Buick and Oldsmobile car line offer that Caddy doesn't? Or couldn't?
Saturn seems to have earned their name as an economy car maker. But some of their product seem to be growing outside of that box. The Skyy is confusing to me. Why would GM let that car happen? It only split sales with the Pontiac Solstice and pon'd one against the other. I say either put Saturn back in their eco car maker box or merge their product line with Chevy/Pontiac.
I agree that you've got too many name brands under one roof that make the same product. Cut the line and dumb it down to something that makes sense.