Coca-Cola enters dairy market with ‘Milka-Cola’ (sales, 2014, pay)

[JD59]

Fairlife will cost twice as much as regular milk, contain 30% less sugar, and ‘make it rain money’ for the soft drinks firm

Coca-Cola is launching its own brand of milk, which it claims could become so popular that it will “rain money” for the company.

Coca-Cola enters dairy market with

[bumpus7]

.
We drink 3 gallons of milk a week and that cost enough.

There is no way I'm going to pay twice as much for some ones
over priced whatever milk.

.

[MountainBiking]

As a Coke Cola investor (KO) I like this very much. It means that the Coke execs know that carbonated soft drink sales are in decline especially in North America and that the company needs to expand their product portfolio to healthier beverages.

In time this milk will do very well for Coke!

-Cheers.

[DataWarehouse]

I like cow juice, always have, the milk that I will keep buying is the milk that comes from a cow and has the least amount of processing. Once again, Coca-cola is products are not for me or my family.

Diabetic people might find this worth investigating though.

My idea is to stay away from processed foods, and this is a processed food.

[Ted Krai]

thanks for these infos

[Rudy53420]

Interesting...I'd like to try it, but at twice the cost?