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Old 05-20-2010, 01:15 AM
 
3 posts, read 3,933 times
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Hello
I am considering a move to CA and plan on opening a retail store, in June i will have about 3 weeks to explore CA and the question i have is can anyone list crowded shopping areas that are mainly a younger demographic? (15-35yr old)
Also places that have many college students?
I am open to anywhere in the state will have time to physically see each location. Thanks for any help offered!
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Old 05-20-2010, 08:42 AM
 
Location: Las Flores, Orange County, CA
26,346 posts, read 82,683,269 times
Reputation: 17496
Quote:
Originally Posted by Happyguy411 View Post
Hello
I am considering a move to CA and plan on opening a retail store, in June i will have about 3 weeks to explore CA and the question i have is can anyone list crowded shopping areas that are mainly a younger demographic? (15-35yr old)
Also places that have many college students?
I am open to anywhere in the state will have time to physically see each location. Thanks for any help offered!
Westwood
Goleta/Isla Vista

Anywhere near a university?
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Old 05-20-2010, 08:45 AM
 
Location: Zurich, Switzerland/ Piedmont, CA
32,206 posts, read 54,865,274 times
Reputation: 15226
Quote:
Originally Posted by Happyguy411 View Post
Hello
I am considering a move to CA and plan on opening a retail store, in June i will have about 3 weeks to explore CA and the question i have is can anyone list crowded shopping areas that are mainly a younger demographic? (15-35yr old)
Also places that have many college students?
I am open to anywhere in the state will have time to physically see each location. Thanks for any help offered!
I would rather sell to suburban 15-35 yr olds than to college students because they tend to have more money.

Of course it all depends on what your selling.

Anyway, here are my recommendations for finding lots of younger people with money to burn.

1. Southern Orange County(Newport Beach, Costa Mesa or Irvine)
2. Santa Clara County(Palo Alto, San Jose)
3. San Fernando Valley/ Conejo Valley(LA and Ventura Counties)
4. Tri Valley/ Diablo Valley(East Bay)
5. Northern San Diego County

Also,
Downtown San Francisco is an excellent spot where lots of wealthier young people travel to specifically to shop. The demographic and sheer number of people who visit DT SF is very impressive hence the City being the location of so many flagship stores. But its costly.
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Old 05-20-2010, 11:49 AM
 
Location: Northern California
3,677 posts, read 13,113,995 times
Reputation: 1824
Chico Home - CSU, Chico
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Old 05-20-2010, 12:02 PM
 
3 posts, read 3,933 times
Reputation: 10
thanks for the replies, any specific parts of each city i should look at?
It doesnt need to necessarily be college students just pedestrian crowded areas with a younger demographic
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Old 05-20-2010, 02:21 PM
 
1,964 posts, read 4,576,585 times
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You really should try establishing an online presence before committing yourself to a B&M store. Rent is extremely costly for boutiques and the most successful shops depend on repeat private clients rather than walk-in traffic for the bulk of their business. With the kind of demographic you're targeting, marketing (especially via social networking media like tumblr/twitter/FB/yelp/lookbook) is more important than location.
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Old 05-20-2010, 03:25 PM
 
3 posts, read 3,933 times
Reputation: 10
Quote:
Originally Posted by smokingGun View Post
You really should try establishing an online presence before committing yourself to a B&M store. Rent is extremely costly for boutiques and the most successful shops depend on repeat private clients rather than walk-in traffic for the bulk of their business. With the kind of demographic you're targeting, marketing (especially via social networking media like tumblr/twitter/FB/yelp/lookbook) is more important than location.
Hello
Yes actually i already have a established online store but where i live there is really no area to open such a retail store plus i have wanted to move to CA for a while other option i was considering is Texas but prefer the beach
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Old 05-20-2010, 04:28 PM
 
Location: Los Angeles, CA
81 posts, read 258,704 times
Reputation: 71
Besides university-adjacent areas, I would think Old Town Pasadena, downtown LA, Echo Park/Silver Lake (LA), Eagle Rock (LA), Santa Monica (3rd Street Promenade), Manhattan/Hermosa/Redondo beaches (near the pier of each city), Mission Beach (San Diego), downtown San Diego, North Oakland/South Berkeley, and many neighborhoods in SF (Haight, Market Street, the Mission).
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Old 05-20-2010, 04:59 PM
 
Location: Mokelumne Hill, CA & El Pescadero, BCS MX.
6,958 posts, read 19,075,972 times
Reputation: 6378
There used to be a publication with retail demographics in it back in the 80's. I'll be damned if I can remember it's name now, but I'd guess there is an online equivalent for it these days. It really had some incredibly useful information about sales per square foot for every single retail type.

I can't tell you why, but I remember the El Torito in Newport Beach CA, having the highest sales psf for a restaurant in the US.
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Old 05-20-2010, 06:38 PM
 
Location: Zurich, Switzerland/ Piedmont, CA
32,206 posts, read 54,865,274 times
Reputation: 15226
Quote:
Originally Posted by DMenscha View Post

I can't tell you why, but I remember the El Torito in Newport Beach CA, having the highest sales psf for a restaurant in the US.
Wouldnt be a surprise at all.

That whole area is way above average as far as sales per sq ft.
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