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Here's only the Top 10. Don't have the time to do more than 10 places.
DMA Ranks 2009 - 2016 and change:
2009:
New York: 7,433,820
Los Angeles: 5,654,260
Chicago: 3,492,850
Philadelphia: 2,950,220
Dallas/Fort Worth: 2,489,970
San Francisco Bay Area: 2,476,450
Boston: 2,409,080
Atlanta: 2,369,780
Washington DC: 2,321,610
Houston: 2,106,210
2010:
New York: 7,493,530
Los Angeles: 5,659,170
Chicago: 3,501,010
Philadelphia: 2,955,190
Dallas/Fort Worth: 2,544,410
San Francisco Bay Area: 2,503,400
Boston: 2,410,180
Atlanta: 2,387,520
Washington DC: 2,335,040
Houston: 2,123,460
2011:
New York: 7,515,330
Los Angeles: 5,666,900
Chicago: 3,502,610
Philadelphia: 3,015,820
Dallas/Fort Worth: 2,594,630
San Francisco Bay Area: 2,523,520
Boston: 2,460,290
Atlanta: 2,407,080
Washington DC 2,389,710
Houston: 2,177,220
2012:
New York: 7,387,810
Los Angeles: 5,569,780
Chicago: 3,493,480
Philadelphia: 2,993,370
Dallas/Fort Worth: 2,571,310
San Francisco Bay Area: 2,506,510
Boston: 2,379,690
Washington DC 2,360,180
Atlanta: 2,292,640
Houston: 2,185,260
2013:
New York: 7,384,340
Los Angeles: 5,613,460
Chicago: 3,484,800
Philadelphia: 2,949,310
Dallas/Fort Worth: 2,588,020
San Francisco Bay Area: 2,502,030
Boston: 2,366,690
Washington DC: 2,359,160
Atlanta: 2,326,840
Houston: 2,215,650
2014:
New York: 7,461,030
Los Angeles: 5,665,780
Chicago: 3,534,080
Philadelphia: 2,963,500
Dallas/Fort Worth: 2,655,290
San Francisco Bay Area: 2,518,900
Boston: 2,433,040
Washington DC: 2,412,250
Atlanta: 2,375,050
Houston: 2,289,360
2015:
New York: 7,442,270
Los Angeles: 5,523,800
Chicago: 3,477,250
Philadelphia: 2,953,760
Dallas/Fort Worth: 2,603,680
San Francisco Bay Area: 2,476,860
Boston: 2,423,640
Washington DC: 2,408,990
Atlanta: 2,334,520
Houston: 2,301,230
2016:
New York: 7,368,320
Los Angeles: 5,489,810
Chicago: 3,475,220
Philadelphia: 2,917,920
Dallas/Fort Worth: 2,646,370
San Francisco Bay Area: 2,484,690
Washington D.C.: 2,443,640
Boston: 2,411,250
Atlanta: 2,385,730
Houston: 2,373,700
In red are the cities that have posted declines in their DMA totals from the year before 2016. If you look at each year and follow the numbers, some cities have been in irreversible television market decline for a few years now. Essentially, television markets are shrinking, likely due to popular increase in Internet usage for mass media and entertainment. The growth being concentrated in select cities with decline being concentrated in select cities, it's entirely conceivable that by 2020 the list of the Top 10 will look entirely different.
There are unique factors at play with media markets. I'm not sure what relevance it has here compared to census numbers which are much more relevant.
Nielsen ratings verify the Philly backers argument that it gets shortchanged in the msa/cmsa rakings. Philadelphias sphere of influence is enormous spanning populated areas including the Eastern 1/3 of Pa, All of South Jersey , much of Central Jersey, and the entire state of Delaware.
The Neilsen DMA ranking has Philly's pull closer to Chicago than Washington DC,Bos,SF are to Philly.
Nielsen ratings verify the Philly backers argument that it gets shortchanged in the msa/cmsa rakings. Philadelphias sphere of influence is enormous spanning populated areas including the Eastern 1/3 of Pa, All of South Jersey , much of Central Jersey, and the entire state of Delaware.
However, much of Central NJ is more influenced by New York. Sussex County, DE isn't part of the Philadelphia market.
Also, the Lehigh Valley being included with Philly is specious. The two are geographically distant from each other that ABE has air service to PHL. The only reason the DMA includes Allentown is because the networks own the stations in Philadelphia and would rather not have competing broadcast affiliates in Allentown. WFMZ has must-carry privileges into Philly and NJ so it benefits.
You can hem and haw all you want my man but the fact is that when a news event happens in Trenton,Allentown,Atlantic City there will be 5-10 news reporters from Philadelphia there and none from NYC. Philadelphias sphere of influence is stronger on the disputed micro regions despite what the csma says. NYC has its own enormous territory to account for.
You can hem and haw all you want my man but the fact is that when a news event happens in Trenton,Allentown,Atlantic City there will be 5-10 news reporters from Philadelphia there and none from NYC. Philadelphias sphere of influence is stronger on the disputed micro regions despite what the csma says. NYC has its own enormous territory to account for.
I don't dispute that. Philly TV stations even cover Lancaster and Toms River, which are out of DMA, although mostly weather.
What I find interesting is that the Philly TV station reporters, especially from WPVI, are basically at the Shore (Atlantic-Cape May counties) all the time during the summer. They might as well run the newscast from there. It is a popular place, but it's quite out of the immediate region for the amount of coverage.
Does something similar happen at other TV markets?
Location: Watching half my country turn into Gilead
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Quote:
Originally Posted by marltonguy
However, much of Central NJ is more influenced by New York. Sussex County, DE isn't part of the Philadelphia market.
Also, the Lehigh Valley being included with Philly is specious. The two are geographically distant from each other that ABE has air service to PHL. The only reason the DMA includes Allentown is because the networks own the stations in Philadelphia and would rather not have competing broadcast affiliates in Allentown. WFMZ has must-carry privileges into Philly and NJ so it benefits.
Sussex County, DE is still covered by Philadelphia broadcasts, though. The beaches are a huge draw, along with the outlets and ferry. People still drive up to PHL rather than Salisbury/Ocean City for flights the majority of the time. The only reason Sussex isn't included in Philly's CSA is commuting. Cultural sphere of influence and media wise, it's a close split between Philadelphia and Baltimore.
But Allentown is Philly all the way. I've lived in NYC, and they NEVER report on Allentown for the daily news. Pennsylvania doesn't "fit" the Tri State definition, literally and figuratively.
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