Pitt County, North Carolina, has seen two new grocery retailers enter the market in 2017: Publix, a supermarket, and Lidl, a limited assortment/discount grocer. Here is a list of grocery retailers in varying grocery retail segments in Pitt County:
Supermarket- Food Lion (10 stores): Ayden, Farmville, Greenville (7 stores), Winterville
- Harris Teeter (3 stores): Greenville
- Piggly Wiggly (3 stores): Ayden, Farmville, Greenville
- Publix (1 store): Greenville
- Walmart Neighborhood Market (3 stores): Greenville (2 stores), Winterville
Hypermarket- Walmart Supercenter (2 stores): Greenville
Wholesale club- Sam's Club (1 store): Winterville
Specialty organic/gourmet grocery- The Fresh Market (1 store): Greenville
Limited assortment/discount grocery- Aldi (2 stores): Greenville, Winterville
- Lidl (1 store): Greenville
- Save-A-Lot (1 store): Greenville
Hispanic grocery- Tropicana Supermarket (1 store): Greenville