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The brains behind Citizens Advertising Takeover Service (or CATS) is Glimpse, a new collective with a very simple aim: use creativity for good.
"We tried to imagine a world where public spaces made you feel good," Glimpse founder James Turner said.
"Instead of asking you to buy something, we're asking you to think about what's really valuable in your life. It might not be cats, but it's probably something you can't find in the shops."
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