What part of town does the Northfield Shopping Center pull from? (Denver: to buy, income)

[murof]

It seems to me that the closest population to Northfield is Commerce City.But I have always thought Commerce City was considered the least desirable partof the Denver metro area, and I would be surprised if developers wouldplan a beautiful new shopping center for this part of town. But What otherparts of town would they pull from? Thornton is too far North, and it already hasan abundance of shopping for their residence. There doesn't seem tobe much a population base for Northfield outside of Commerce City inmy estimation.

[XAFLOC]

Denver. Northfield is actually part of the Stapleton redevelopment, but it draws people from all over Denver.

[murof]

Seems like a long, inconvenient drive from most places in Denver. I thought perhapsthey had a more specific target in mind. I suppose you're right. Do you think thisshopping center will make Commerce City more desirable as a place to live?

[steveindenver]

It is called Northfield Stapleton for a reason -- right there on the signs even.

I doubt anything outside of cheap prices could make Commerce City an attractive place to live -- and even that has limits.

[2bindenver]

It is also south of Dick's Soccer fields. It has the Bass Pro shop, drawing outdoorsmen & women from all over - conveniently located off of I-70 & Quebec.

I go there, once or twice a year, and I live in HR. I also went to the Mile High Music Fest and parked at Northfield.

[murof]

[quote=steveindenver;6729166]It is called Northfield Stapleton for a reason -- right there on the signs even.
Don't get smart

[tfox]

Originally Posted by murof

It seems to me that the closest population to Northfield is Commerce City.But I have always thought Commerce City was considered the least desirable partof the Denver metro area, and I would be surprised if developers wouldplan a beautiful new shopping center for this part of town. But What otherparts of town would they pull from? Thornton is too far North, and it already hasan abundance of shopping for their residence. There doesn't seem tobe much a population base for Northfield outside of Commerce City inmy estimation.

I think this is actually an interesting question. Clearly, the developer wants to play off the cache of Stapleton. Stapleton is certainly a lucrative area from which to mine shoppers, but it's probably not enough to support Northfield alone. In fact, "Stapleton" is something of an island inside Denver. While I love Stapleton, its immediate neighbors, especially on the north side of I-70, are unlikely to generate a lot of well-heeled shoppers. As the OP pointed out, Commerce City is largely a lower income area.

I've been at Northfield a few times, and I of course have no way of knowing where the people come from -- but I'm guessing a good portion of Northfield's shopping clients come from North and Central Aurora, plus Green Valley Ranch in Denver (which is much like an extension of Aurora). The old Aurora Mall seems to be in a perpetual spiral of decline, and the new Southlands mall, despite being in Aurora, is too remote to replace its traffic. So, I'm guessing that perhaps Northfield has successfully picked up much of Aurora Mall's former shopping traffic.

I could be wrong; I'd be interested in hearing other points of view on this.

[zionvier]

I've been there a couple times, but mainly just to meet a friend for a beer and it makes a good middle point for us to meet. I also used the word 'couple' instead of 'few' intentionally. I live on the far east side of Thornton, just on the other side of I76 from the northwest corner of the Rocky Mountain Arsenal, so I'm only 10 miles away, but I continually forget that it's even an option when I need to buy something.

[denverian]

Living in Stapleton, I go to the Northfield Target at least once per week. I'll use that Macy's too, but it's sort of a "lower level" Macys, and the one at Cherry Creek has a lot more inventory and higher end merchandise. We also go to the restaurants there maybe once a month and shop at a few of the smaller stores. They probably pull from Park Hill as well.

[MantaRay]

Having only visted Denver and Northfield but not lived there, I have to point out that one of the reasons I visited Northfield was, aside from the fact a concert was being held there at the time, it is part of a cutting edge trend of Town Center style shopping centers, otherwise knows as Lifestyle Centers. It is a departure from the normal mall by offering an outdoors feel. And in Denver, where people move to ENJOY the outdoors, it is a fitting thing to have.

The point is that when you look around the metro area, you have Belmar in Lakewood for the southwest metro, you have Southlands in Aurora for the southeast metro, you have Westminster Promenade/Shops at Walnut Creek in Westminster for the northwest metro, and then there is Northfield Stapleton for the northeast metro, northern parts of Aurora, and downtown area. You have to remember a lifestyle center with an outdoor feel is not an indoor mall. The concert at Northfield proved that to me.