The "Diamond Aura" scam (colored, brown, head, light)

[d from birmingham]

Originally Posted by DoodlebugsMama

Thanks so much!

Just make sure you and the jeweler are understanding each other as to what the piece will look like. Don't know if the jeweler could do say do a drawing or a computer graphic.


You don't want to have a MO earrings situation like on Hardcore Pawn occurring after all. It's where the customers didn't understand what Diamond Cut meant and refused to take the earrings they had paid in advance for.

[Clark Park]

Originally Posted by DoodlebugsMama

I have a tanzanite ring I was given over 10 years ago. I was not told at that time that it was a soft stone & wore it often. I recently took it to have all the settings checked to be sure they were secure, and was told that "one more significant knock" & the stone might break in half. I was devastated, as this is a very special ring I had hoped to pass on. Is there any kind of treatment, resin coating or such, that could be used to strengthen & protect the stone? (I'm guess not, but hoping new technology is out there to help). I appreciate your assistance!

The short answer: no.

Wearing it as a pendant will reduce the chance of it chipping or breaking.

I am curious about the warning "one more significant knock, etc." Is the stone already cracked? If so, it may already be too late.

On the other hand I know people who have worn tanzanite rings for years with no problems. Just don't be careless - treat it like an opal. It can be worn as an occasional ring, not for every day. BTW on Moh's Scale of Hardness, it rates 6.5; rubies and sapphires are 9 and diamond is 10.

[JtotheJ4Truth]

The Today Show just did a segment on mined diamonds as well as lab created diamonds. DiamondAura is in fact a very precise means of creating that which is normally "mined". Stauer depicts not only in their catalogs, but online as well, that their "DiamondAura" sets are NOT mined diamonds but an exact replica of such. And unless you were to take it to an expert gemologist, no one would know the difference. However, there is one difference in between the two; "lab-created" diamonds that Stauer sells, tend to have more clarity and fire, than those of their more expensive counterparts, "mined" diamonds. So DiamondAura, will shine more bright and be that much more appealing to the human eye, than "mined". Not everyone in today's society can afford those luxe and huge diamonds that sell for thousands of dollars. But if you want something that has more fire and more clarity, without sacrificing your 401K and everything else to your name, DiamondAura is a great substitute! (unless of course, money is of no obstacle for you) "Crafted in a complex process that involves heating rare minerals to temperatures of almost 5000 degrees, DiamondAura delivers unbelievable clarity for a fraction of the price of mined diamonds." - Indicted inside their catalogs, Stauer. But their rings, like the one I ordered are set in sterling silver. (which is what I only buy) -- A real gemologist would not have made such a profound negative remark, such as the person who started this online conversation. Hell, I could sit here and claim to be someone I'm not as well. Stauer is a pretty exceptional company with great products! They also have the real deal on a lot of pieces, if you wish to go take a loan out. MERRY CHRISTMAS!

[Clark Park]

Originally Posted by JtotheJ4Truth

The Today Show just did a segment on mined diamonds as well as lab created diamonds. DiamondAura is in fact a very precise means of creating that which is normally "mined". Stauer depicts not only in their catalogs, but online as well, that their "DiamondAura" sets are NOT mined diamonds but an exact replica of such. And unless you were to take it to an expert gemologist, no one would know the difference. However, there is one difference in between the two; "lab-created" diamonds that Stauer sells, tend to have more clarity and fire, than those of their more expensive counterparts, "mined" diamonds. So DiamondAura, will shine more bright and be that much more appealing to the human eye, than "mined". Not everyone in today's society can afford those luxe and huge diamonds that sell for thousands of dollars. But if you want something that has more fire and more clarity, without sacrificing your 401K and everything else to your name, DiamondAura is a great substitute! (unless of course, money is of no obstacle for you) "Crafted in a complex process that involves heating rare minerals to temperatures of almost 5000 degrees, DiamondAura delivers unbelievable clarity for a fraction of the price of mined diamonds." - Indicted inside their catalogs, Stauer. But their rings, like the one I ordered are set in sterling silver. (which is what I only buy) -- A real gemologist would not have made such a profound negative remark, such as the person who started this online conversation. Hell, I could sit here and claim to be someone I'm not as well. Stauer is a pretty exceptional company with great products! They also have the real deal on a lot of pieces, if you wish to go take a loan out. MERRY CHRISTMAS!

MISINFORMATION ALERT !!!!!

JtotheJ4Truth, I do not know where you are getting your information from ... only that you come on City-Data and post a single solitary post that is basically false and deceptive.

Are you an employee or spokesperson for Stauer ???

You say DiamondAura is not a mined diamond, but "an exact replica" of a diamond. NONSENSE. It is, in fact a Cubic Zirconia. Diamond is pure carbon crystalized. CZ is a dioxide of zirconium. They are not the same.

Cubic Zirconia is a good substitute for diamond, just as moissanite (which is a natural stone, btw) is. Both approximate the dispersion and scintillation of a natural diamond - fancy words for the "fire" and "sparkle" a gemstone has ... but they are not exact. If one's budget precludes the purchase of a real diamond, a CZ or moissanite can be satisfactory substitute.

For your information, I am a real gemologist and I am a graduate of the Gemological Institute of America, back in the days when that institution was located on Stewart Avenue in Santa Monica, CA before they moved to their new campus in Carlsbad, CA. (As an alumnus they are always hitting me up for money!) In fact my career as a gemologist was so distinguished that I was employed by one of the world's foremost jewelry houses in their 5th Avenue location in midtown Manhattan, and was promoted to be the "house" gemologist/jewelry shop manager and full time lecturer on the legendary RMS Queen Elizabeth 2 (QE2) ... for four years 1994 - 1998. For what it's worth, my Dad's lifetime career was in the wholesale pearl and diamond business.

[Alimilli]

Any reviews on the Diamondaura Ziara Ring? I have been eyeing it for sometime now and the price was close to $300 and now $99. I just want to make sure I'm making a good purchase

[barbara Keller]

I bought a ring that was from that company and they charged me over 100.00 for them. I just found out they were were nothing but fakes. Thanks for the notice even if it was late. To late.

[Rocki Rose]

They claim that even a jeweler can't tell the difference between DiamondAura and real diamonds. I call BS. I can see that they're fake when I open the box. Very over-priced cheap looking junk.

[fluffythewondercat]

Originally Posted by Clark Park

For your information, I am a real gemologist and I am a graduate of the Gemological Institute of America, back in the days when that institution was located on Stewart Avenue in Santa Monica, CA before they moved to their new campus in Carlsbad, CA. (As an alumnus they are always hitting me up for money!) In fact my career as a gemologist was so distinguished that I was employed by one of the world's foremost jewelry houses in their 5th Avenue location in midtown Manhattan, and was promoted to be the "house" gemologist/jewelry shop manager and full time lecturer on the legendary RMS Queen Elizabeth 2 (QE2) ... for four years 1994 - 1998.

I realize Mr. Park is long gone from this thread, but I believe I met him on QE2 in 1995.

Small world.

[Clark Park]

Originally Posted by fluffythewondercat

I realize Mr. Park is long gone from this thread, but I believe I met him on QE2 in 1995.

Small world.

Oh, I still post regularly on C-D!!!

[earslikeacat]

To the original topic I was a bit surprised Smithsonian magazine would sell out for a hyped-up CZ advertisement. I mean, I can see Redbook with an ad like that, but Smithsonian Magazine? Just seems like nothing is sacred anymore!