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Yeah, it's true that Garbo, Bette Davis, and such didn't have naturally attractive faces. My suspicion that overrating is a recent trend likely is false.
I wonder if some of the hype is pandering to audiences. "With a few changes, you, middle-aged woman, could be quite pretty like [this naturally unspectacular aging celebrity]." Less about actually prompting those changes than building allegiance through commonality and flattery. Maybe the (lesser) overrating of male celebrities is an extension of that, meant to build female viewers' hopes of landing "hot" guys.
What "media" are we talking about here? The same media which is meant to hype these very actors and actresses so that people want to see more of them, buy the products they pitch, etc?
It is all part of the marketing of them and everything they are involved with.
Mila Kunis and Bradley Cooper are two of many celebrities who often are called great-looking by the media when anyone should be able to tell that they're nothing special. Why do you think the media often exaggerates the attractiveness of famous people?
I'm glad someone finally started a thread about this! Jennifer Aniston has always looked pretty average to me, and I could name a few others. It's all about the Hollywood PR machine. Selling celebs helps sell the films they appear in. It's ALL about the bottom line!
I think it's because they want celebrities to be seen as glamorous and beautiful so people will want to copy them and buy products they endorse and of course go see their movies, watch their TV shows, and buy their CD's, etc. There are a few truly beautiful celebrities out there, but overall most of them are likely as average as anyone else. I could look as good as a celebrity too if I had people dressing me, taking care of my skin and hair, doing my makeup and nails everyday. Not only that but there are chefs preparing all their healthy meals and personal trainers helping them work out to get great bodies. It's basically their job to look good and they have the money and staff to make it happen.
I think there are two types of beautiful women. There are the cute ones and the sexy ones. The sexy ones are like Angeline Jolie, Megan Fox, ScarJo, Adriana Lima, Amber Heard etc. The cute ones are like Taylor Swift, Kirsten Dunst, Selena Gomez, Emma Watson. Personally, I don't find the "cute ones" to be attractive, but many people don't find the "sexy" ones to be attractive. I've noticed this trend.
I've always thought that Taylor Swift was kind of dorky and awkward. As for the rest of your list, I agree.
I think some gals can pull off being both cute and sexy, like Emily Blunt, Rachel McAdams and Katy Perry types.
Katy Perry is very overrated. It's almost all trickery.
Jennifer Aniston isn't really a beauty, but her face and body are nice and she's aging unusually well. I think most of the hype is about how well-preserved she is. (When she was younger and a bit better-looking, only her hair was a big topic.)
At the same time, Aniston is a fine example of how beauty hype doesn't sell movies. It probably doesn't increase viewership of stars' shows, either. Therefore, I doubt the media's inflated ratings are much intended to sell films and the stars' TV series.
There's no reason to sidetrack this with a debate over Mila Kunis. Google her "without makeup" - that's proof she is average-looking at best.
Edit: I just remembered one theory about overrated celebrities. That their popularity is based in part on looking non-threatening. Maybe to teens and women.
When you don't see someone up close and you don't see how they live and what they look like everyday (and you see them always looking perfect and photoshopped), you start to think they're amazing. But if you were to meet one of these people and get to know them, I'm sure the awe would fade incredibly fast. There are some celebs that I also don't understand the hype about. For example, when Gwyneth Paltrow was voted most beautiful woman on the planet…I was like "there are better looking girls in the supermarket."
The major celebrities can also afford any army of help - a personal trainer or two, a dietitian, a makeup person, a hair stylist, fashion designer, etc. - to make them look better.
That's before you get Photoshop involved.
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