Over the weekend I went to
Kendra Scott and go a necklace - I got to choose my stones and the configuration of them.
A few weeks ago I saw a pop up for Mon Purse - a brand where you can customize your purses and small leather goods with monograms and other items. You can also choose some of the finishes.
A few years ago Shoes of Prey was all the rage - you can customize your shoes!
Coach is renovating its stores to add a
customize bar.
Michael Kors launched bags with swappable bodies and other options.
Madewell offers monograming on its bags.
You can design your own Adidas, Asics and I am sure I missing other shoe brands that offer similar.
Have you noticed? We are in an era of mass customization!
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