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Old 09-06-2018, 02:57 PM
 
Location: Queen Creek, AZ
5,268 posts, read 8,018,304 times
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For those who don't know, ARROW is a brand of clothing, mostly known for their dress shirts, although they make a few polo shirts as well. It is one of the "Heritage Brands" of PVH.

I was wondering, is that brand still relevant? PVH seems to do very little advertising for the ARROW brand in comparison to most of its peer Heritage Brands, and is mostly sold at Sears (although Kohl's still carries a few of their dress shirts). I'm really not sure if ARROW is really needed if PVH has Van Heusen, although ARROW is priced somewhat lower than Van Heusen.
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Old 09-06-2018, 03:07 PM
 
Location: Lafayette, LA
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Relevance is in the eye of the beholder, imo. Especially in fashion.
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Old 09-06-2018, 03:19 PM
 
Location: Queen Creek, AZ
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Quote:
Originally Posted by puginabug View Post
Relevance is in the eye of the beholder, imo. Especially in fashion.
I just don't see much advertising or promotion of the ARROW brand in comparison to its peer Heritage Brands over at PVH. I know PVH acquired the brand back in 2004, but the brand seems to get little advertising. I'm not sure how the brand sells internationally.
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Old 09-06-2018, 03:22 PM
 
Location: Texas
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Here is a brand that is losing popularity and I can see why.

https://www.investors.com/news/under...s-women-teens/
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Old 09-06-2018, 03:26 PM
 
Location: Queen Creek, AZ
5,268 posts, read 8,018,304 times
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Quote:
Originally Posted by PriscillaVanilla View Post
Here is a brand that is losing popularity and I can see why.

https://www.investors.com/news/under...s-women-teens/
I know Nautica has been in dire straits; leading VF to sell the brand to Authentic Brands Group earlier this year. Ever since David Chu sold the brand to VF, the brand has been completely mismanaged under VF's ownership. Time will tell if ABG can recover the brand. I don't see the brand at our local Macy's stores anymore.

Last edited by Pink Jazz; 09-06-2018 at 03:35 PM..
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Old 09-06-2018, 06:24 PM
 
12,907 posts, read 7,746,242 times
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I've never heard of the brand, but if you like it, buy it.
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Old 09-06-2018, 07:33 PM
 
Location: Queen Creek, AZ
5,268 posts, read 8,018,304 times
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Quote:
Originally Posted by Sundaydrive00 View Post
I've never heard of the brand, but if you like it, buy it.
I bought two pink ARROW polos a long time ago at a Sears in Puerto Rico, but haven't bought from them in years. I almost never shop at Sears.
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Old 09-07-2018, 12:24 AM
 
Location: Retired in Malibu/La Quinta/Flagstaff
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I believe General Custer wore an arrow shirt.
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Old 09-07-2018, 07:30 AM
 
Location: Southern California
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It had to be relevant at one point for us to argue if it is still relevant.
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Old 09-07-2018, 08:00 AM
 
5,539 posts, read 2,534,454 times
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What does "relevant" even mean when you're talking about a shirt? There are still shirts labeled "Arrow". I own a couple. I have no idea how they would compare against shirts with the same name made twenty, or forty, or eighty years ago, nor do I care. They seem to be OK shirts. Does that mean they are "relevant", or "irrelevant"?


If you want to be specific, as long as products with the brand name are available for sale, wouldn't that kind of be "relevance" by default? One can say Hupmobile for example is "no longer relevant".
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