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Old 12-02-2018, 05:12 PM
 
5,136 posts, read 1,457,059 times
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I find this a little creepy. We all do this on a small scale, but there's something unsettling to be targeted for analysis like this


New York Times
By Vanessa Friedman and Jonah Engel Bromwich

You’ve heard of profiling criminals, but welcome to fashion profiling — the practice of classifying and targeting individuals based on their clothing brand preferences. Fashion profiling played a bigger role in the 2016 American presidential election than anyone realized, according to new information from Christopher Wylie, the Cambridge Analytica whistle-blower.

https://www.nytimes.com/2018/11/29/style/cambridge-analytica-fashion-data.html
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Old 12-02-2018, 10:20 PM
 
Location: AZ
94 posts, read 34,419 times
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I don't know; I wonder how successful such profiling is.
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Old Yesterday, 02:40 PM
 
15,895 posts, read 13,328,798 times
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Quote:
Originally Posted by Clarallel View Post
I find this a little creepy. We all do this on a small scale, but there's something unsettling to be targeted for analysis like this


New York Times
By Vanessa Friedman and Jonah Engel Bromwich

You’ve heard of profiling criminals, but welcome to fashion profiling — the practice of classifying and targeting individuals based on their clothing brand preferences. Fashion profiling played a bigger role in the 2016 American presidential election than anyone realized, according to new information from Christopher Wylie, the Cambridge Analytica whistle-blower.

https://www.nytimes.com/2018/11/29/style/cambridge-analytica-fashion-data.html
Interesting. And it makes sense. I have to point out I own a lot of LLBean stuff and I am so liberal I am coming around the other side. I suspect there must be a regional aspect to it.
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Old Yesterday, 03:23 PM
 
Location: Queen Creek, AZ
4,790 posts, read 7,318,773 times
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I wonder where will IZOD fit in. IZOD I think is fairly popular in the South, so I wonder if many who wear IZOD are conservative.
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Old Yesterday, 04:53 PM
 
Location: The analog world
16,252 posts, read 9,000,143 times
Reputation: 21717
Quote:
Originally Posted by Clarallel View Post
I find this a little creepy. We all do this on a small scale, but there's something unsettling to be targeted for analysis like this


New York Times
By Vanessa Friedman and Jonah Engel Bromwich

You’ve heard of profiling criminals, but welcome to fashion profiling — the practice of classifying and targeting individuals based on their clothing brand preferences. Fashion profiling played a bigger role in the 2016 American presidential election than anyone realized, according to new information from Christopher Wylie, the Cambridge Analytica whistle-blower.

https://www.nytimes.com/2018/11/29/style/cambridge-analytica-fashion-data.html
Heh, my spouse is a tried and true liberal, and he wears LL Bean almost exclusively. Oops!
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Old Today, 05:38 PM
 
5,136 posts, read 1,457,059 times
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Quote:
Originally Posted by nosurprises View Post
I don't know; I wonder how successful such profiling is.
Well, if you read the article - clearly someone is making money off it.
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