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I actually enrolled in the trial thing, and I personally wouldn't recommend it. It requires a LOT of time and effort, and it's actually not very cheap at first. Basically the premise is that you stock up on items that are on sale (so if 80-packs of toilet paper are on sale, you buy it, then you don't have to buy toilet paper again for a while). After your pantry is stocked with just about everything, you focus on replenishing things. I didn't really have the money to buy all kinds of stuff at first, and I didn't feel like doing that much shopping.
Also, you have to clip just about every single coupon you can find and bring them all along to the store. Then you find every couponed item on the list...basically you can see where this is going. Unless you have 2 or 3 hours to devote to grocery shopping, it won't work. This is especially true if you buy a lot of fresh/produce items, which usually aren't on coupons.
Of course, if you put in thetime and the work, it seems like it could really be beneficial. I just don't know that many people that are that disciplined.
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