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I am convinced that at least 90% of marketing is junk science. If marketing were the science it claims to be...
...insert whopping overstatement here as proof.
There is a difference between marketing as practiced by small businesses and local retailers, and as it exists for most corporations and large entities. If it makes you feel better to dismiss (modern, data-driven, behavioral-science-designed) marketing as the waste of time based on hunches you saw on Mad Men, by all means feel good.
And yes, there are still idiots out there of all sizes trying all the old schticks, because it worked once and they don't need no 'spensive consultant to tell them otherwise.
But otherwise, saying it's 90% irrelevant for whatever reason is about like saying you're safe on today's battlefields because you're smart enough to stay out of bayonet range.
There is a difference between marketing as practiced by small businesses and local retailers, and as it exists for most corporations and large entities. If it makes you feel better to dismiss (modern, data-driven, behavioral-science-designed) marketing as the waste of time based on hunches you saw on Mad Men, by all means feel good.
And yes, there are still idiots out there of all sizes trying all the old schticks, because it worked once and they don't need no 'spensive consultant to tell them otherwise.
But otherwise, saying it's 90% irrelevant for whatever reason is about like saying you're safe on today's battlefields because you're smart enough to stay out of bayonet range.
Are you in the business of producing or selling advertising?
I agree! I had to go into a jewelry store because my brother was getting his rings clean. The sales rep asked me if I was interested in buying something for my wife. I told them that my wife and I believe that diamonds are huge rip off and a scam. She asked me why do we feel that way.
Well, everyone and their grandmother has one. Millions or diamond stores all over the world has it. If it is so rare, how come they are all over the world, all over the place, and they still can continue to make even more? That doesn't sound like rare. The definition of rare means, very few, very little. Can't be rare if everyone has one.
I agree! I had to go into a jewelry store because my brother was getting his rings clean. The sales rep asked me if I was interested in buying something for my wife. I told them that my wife and I believe that diamonds are huge rip off and a scam. She asked me why do we feel that way.
Well, everyone and their grandmother has one. Millions or diamond stores all over the world has it. If it is so rare, how come they are all over the world, all over the place, and they still can continue to make even more? That doesn't sound like rare. The definition of rare means, very few, very little. Can't be rare if everyone has one.
You make some good points, but at least if you're knowledgeable about the stone itself you can recoup more of its value than you can many other items of daily life that are nearly worthless after getting them home.
You make some good points, but at least if you're knowledgeable about the stone itself you can recoup more of its value than you can many other items of daily life that are nearly worthless after getting them home.
Ever tried to sell a diamond, except to a "greater fool"?
Food in airports. Ack! I'm on an overnight to Chicago with my 4-year old granddaughter. A salad, an ordinary sandwich wrap, a bottle of water, hummous and pretzels and a bottle of orange juice should NOT cost $28. We skipped the animal crackers (the little red "circus train" brand box we had as kids). They were $4.25.
You make some good points, but at least if you're knowledgeable about the stone itself you can recoup more of its value than you can many other items of daily life that are nearly worthless after getting them home.
I buy tools, coins, guns, and books.
Bought 4 books today at goodwill for $4, and a reference book came in off Amazon <$5 (bout normal with rare books more)
All the rest are worth more than I paid.
I spent $1k at an auction this weekend, stuffs worth $1,500+
Food in airports. Ack! I'm on an overnight to Chicago with my 4-year old granddaughter. A salad, an ordinary sandwich wrap, a bottle of water, hummous and pretzels and a bottle of orange juice should NOT cost $28. We skipped the animal crackers (the little red "circus train" brand box we had as kids). They were $4.25.
I mostly object to the $8 beer.
Always carry high-energy snack foods when flying, especially with kids. You can survive without a full meal on a stopover.
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