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Old 07-22-2010, 12:14 PM
Location: Terramaria
775 posts, read 845,750 times
Reputation: 910


With 62 different neighborhood types here, this can be a challenging way to estimate which PRIZM cluster your neighborhoods fall in.


It's on page 4 here

Here is another table which I find more organized/general.

NOTE: Please list your cities/suburban neighborhoods next to the PRIZM cluster nickname!

I'll start you off with Washington, DC and it's suburbs.

S1- Elite Suburbs

1. Blue Blood Estates- Potomac/Chevy Chase
2. Winner's Circle- Falls Church/McClean/Bethesda
3. Executive Suites- Rockville/Tysons Corner
4. Pools and Patios- Vienna/Fairfax
5. Kids and Cul-de-Sacs- Gaithersburg/Germantown/Bowie/Columbia, MD

U1- Urban Uptown

6. Urban Gold Coast- Georgetown/Foggy Bottom
7. Money and Brains- Tenleytown
8. Young Literati- Dupont Circle
9. American Dreams- Embassy Row era
10. Bohemian Mix- Downtown

C1- 2nd City Society

11. Second City Elite- Alexandria
12. Upward Bound- Reston
13. Gray Power- ?

T1- Landed Gentry

14. Country Squites- Western Loudoun/Western Howard county
15. God's Country- Prince William County away from I-95/Manassas vicinity
16. Big Fish, Small Pond- Leesburg
17. Greenbelt Families- Greenbelt

S2- The Affluentials

18. Young Influentials- Olney
19. New Empty Nests- Manassas
20. Boomers and Babies- Laurel
21. Suburban Sprawl- Waldorf
22. Blue Chip Blues- Any part of PG county not mentioned above or below

S3- Inner Suburbs

23. Upstarts and Seniors- Burke
24. New Beginnings- Wheaton
25. Mobility Blues- Largo
26. Gray Collars- Beltsville

U2- Urban Midscale

27. Urban Achievers- Southwest
28. Big City Blend- Logan Circle/Near Northeast
29. Old Yankee Rows- Cleveland Park
30. Mid-City Mix- Shaw/Columbia Heights
31. Latino America- ?

C2- 2nd City Centers

32. Middleburg Managers- Silver Spring
33. Boomtown Singles- Bowie
34. Starter Families- National Harbor area in PG county
35. Sunset City Blues- Does not apply
36. Towns and Gowns- College Park

T2- Exurban Blues

37. New Homesteaders- Stafford Couty, VA
38. Middle America- Does not apply
39. Red, White and Blues- Greencastle, PA
40. Military Quarters- Odenton, MD

R1- Country Families

41. Big Sky Families- Washington County, MD
42. New Eco-topia- ?
43. River City, USA- Cumberland, MD
44. Shotguns and Pickups- Culpeper County, VA

U3- Urban Cores

45. Single City Blues- Near Northeast/H Street area
46. Hispanic Mix- ?
47. Inner Cities- DC Southeast of the Anacostia

C3- 2nd City Blues

48. Smalltown Downtown- Takoma Park/Hyattsville
49. Hometown Retired- Bladensburg
50. Family Scramble- ?
51. Southside City- Capitol Heights

T3- Working Towns

52. Golden Ponds- ?
53. Rural Industria- Far western MD/Southwest PA/Eastern WV west of Martinsburg
54. Norma Rae-Ville- ?
55. Mines and Mills- ?

R2- Heartlanders- Does not apply to DC area

R3- Rustic Living

58. Blue Highways- Eastern Panhandle of WV
59. Rustic Elders- Central Virginia rural areas
60. Back Country Foks- ?
61. Scrub Pine Flats- Lower Southern Maryland
62. Hard Scrabble- ?
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Old 07-22-2010, 12:20 PM
Location: The City
22,341 posts, read 32,208,951 times
Reputation: 7749
Wow - good stuff
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Old 07-22-2010, 08:35 PM
Location: Bel Air, California
21,367 posts, read 21,941,997 times
Reputation: 33601
way too basic, it would help if you could elaborate in depth (this topic is fun)
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