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Old 11-04-2010, 06:47 PM
 
Location: The City
19,054 posts, read 15,842,464 times
Reputation: 5585
First thing - there has been a shift in cooking styles glamorized the food network etc.

There are also multiple types of stores

Trader Joes is the same company as Aldi (originally launched to mirror the same demographic as Aldi but slightly hipper) - it was launched as a cheap healthy alternative in lower middle class neighborhoods. That didnt work and they sort of rebranded green (mostly marketing) and did much better in middle to upper middle class neightborhoods as well as urban neighborhoods - but trader joes is anything but high end and is mostly novel/interesting foods marketed as green/healthy

Whole Foods - One of the first wide scale succesful high end large stores - mostly suburban - urban centers or higher end areas typically have a more boutique offering with actual gourmet offerings - Whole foods is not - it is good quality with better than super market offerings with HIGH prices - high end mostly by price - their cheese selection is pretty laughable in my opinion. So good quality with high prices in mostly suburban upper middle class neighborhoods - whole foods have limited success in areas where there is real higher end offerings

Wegmans - Similar to Whole food but maybe more typical grocery offerings and similar medium higher end offerings (a tad better than whole foods in this regard but a wider selection plus all basic groceries and very good food bars). But Wegmans is much cheaper mostly than whole foods and killing whole foods in the similar demographic neighborhoods


Honestly i shop at all, would say now Wegmans would be the preffered with Whole Foods the lessor of all - still prefer a place like Dean and Delucas or Dibruno Brothers and TJs always has its place - especially the frozen stuuf that is quick to microwave fairly cheap and decent
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Old 11-04-2010, 07:34 PM
 
Location: Pismo Beach, CA
3,767 posts, read 6,084,464 times
Reputation: 805
Quote:
Originally Posted by kidphilly View Post
First thing - there has been a shift in cooking styles glamorized the food network etc.

There are also multiple types of stores

Trader Joes is the same company as Aldi (originally launched to mirror the same demographic as Aldi but slightly hipper) - it was launched as a cheap healthy alternative in lower middle class neighborhoods. That didnt work and they sort of rebranded green (mostly marketing) and did much better in middle to upper middle class neightborhoods as well as urban neighborhoods - but trader joes is anything but high end and is mostly novel/interesting foods marketed as green/healthy

Whole Foods - One of the first wide scale succesful high end large stores - mostly suburban - urban centers or higher end areas typically have a more boutique offering with actual gourmet offerings - Whole foods is not - it is good quality with better than super market offerings with HIGH prices - high end mostly by price - their cheese selection is pretty laughable in my opinion. So good quality with high prices in mostly suburban upper middle class neighborhoods - whole foods have limited success in areas where there is real higher end offerings

Wegmans - Similar to Whole food but maybe more typical grocery offerings and similar medium higher end offerings (a tad better than whole foods in this regard but a wider selection plus all basic groceries and very good food bars). But Wegmans is much cheaper mostly than whole foods and killing whole foods in the similar demographic neighborhoods


Honestly i shop at all, would say now Wegmans would be the preffered with Whole Foods the lessor of all - still prefer a place like Dean and Delucas or Dibruno Brothers and TJs always has its place - especially the frozen stuuf that is quick to microwave fairly cheap and decent
Wegmans isn't as well-known as Whole Foods at least not with many locations spread across the USA. Whole Foods is a high-end and organic grocery market and Trader Joes is not a full-scale market, it's more of a neighborhood market that is on the cheaper end in middle class and upper middle class neighborhoods.
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Old 11-04-2010, 08:50 PM
 
Location: The City
19,054 posts, read 15,842,464 times
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Quote:
Originally Posted by the city View Post
Wegmans isn't as well-known as Whole Foods at least not with many locations spread across the USA. Whole Foods is a high-end and organic grocery market and Trader Joes is not a full-scale market, it's more of a neighborhood market that is on the cheaper end in middle class and upper middle class neighborhoods.

Depends - Wegmans is really dominating whole foods in the whole boswash corrider - beeter selection, slightly better quality and cheaper - really well run stores for what they do - If you like whole foods you would love wegmans, seriously, not sure if they plans for the west coast - they seem to be expanding market by market and sort of controlled - i think they came out of Rochester NY actually

Whole Foods is not HIGH end (nor is Wegmans) - it is mass marketed organic with a limited mass purchased inventory. It is better than a typical grocery but high end it is not, it is a better quality selection then a typical grocery and easy but not high end, seriously - you cant even get any interesting cheeses anywhere at whole foods - they but have to purchase too much quantity to be interesting
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Old 11-05-2010, 12:18 AM
 
Location: Pismo Beach, CA
3,767 posts, read 6,084,464 times
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I like Whole Foods and if I had a job I would shop there more often. Going to the gym and eating healthy are two things I put my money to. I don't upgrade my phone every year like many people do and I don't buy expensive clothes. I usually shop at Ross and Forever 21.
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Old 11-05-2010, 01:04 AM
rah
 
Location: San Francisco
3,101 posts, read 5,076,184 times
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Quote:
Originally Posted by the city View Post
Is the increase in the upper class and decrease of the lower class why we are seeing more Trader Joes, Whole Foods, and Fresh N Easy sprouting up?

Which grocery market is most popular of the three?

What other stores are growing in popularity with the increase of wealth? I also see more art galleries popping up.
Trader Joes may be popular with wealthy people/the yuppie crowd, but it's not a an expensive store (and from what i've seen, Trader Joe's has customers from all backgrounds). The prices are some of the cheapest i can find around here...It's cheaper than Safeway for many(most?) things, and is definitely way cheaper than Whole Foods. Trader Joe's is a place where you can buy $3 six packs. Compare that with maybe $7 for the cheapest one from Whole Foods.
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Old 11-05-2010, 01:35 AM
 
Location: Pismo Beach, CA
3,767 posts, read 6,084,464 times
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Quote:
Originally Posted by rah View Post
Trader Joes may be popular with wealthy people/the yuppie crowd, but it's not a an expensive store (and from what i've seen, Trader Joe's has customers from all backgrounds). The prices are some of the cheapest i can find around here...It's cheaper than Safeway for many(most?) things, and is definitely way cheaper than Whole Foods. Trader Joe's is a place where you can buy $3 six packs. Compare that with maybe $7 for the cheapest one from Whole Foods.
That's why I say Whole Foods is mostly for wealthy people who can afford it and is communities with alot of those people.

Look at where Whole Foods are....Malibu, Beverly Hills, Santa Monica, Santa Barbara, Santa Cruz, Monterey, Capitola, Palo Alto, Napa, San Rafael, Novato, Mill Valley, Cupertino, LA and SF and the other major cities, and other wealthy cities in the state. There are about 365 TJs and about 283 Whole Foods.

I definately like Trader Joes over Whole Foods, but I still like em both. And not such a big fan of Fresh N Easy. The Whole Foods in San Luis Obispo will hopefully open by next year. Then I can start seeing how they are compared to our local organic grocery market chain New Frontiers.
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Old 11-05-2010, 01:36 AM
 
Location: West Village, New York
1,155 posts, read 1,415,115 times
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I'm not a big fan of Whole Foods. Like kidphilly said, Wegmans is much better. Better quality, better selection, much better prices. Anytime I'm in NJ, I stock up on groceries from Wegman's. Trader Joe's is alright for certain stuff. It's good to see places like TJ's, Whole Foods, Wegmans, Fresh Market, and Fresh N' Easy expanding though, in addition to more and more farmers markets and local grocery stores popping up everywhere. People definitely need better access to good food.
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Old 11-05-2010, 12:15 PM
 
Location: Pismo Beach, CA
3,767 posts, read 6,084,464 times
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Quote:
Originally Posted by jayp1188 View Post
I'm not a big fan of Whole Foods. Like kidphilly said, Wegmans is much better. Better quality, better selection, much better prices. Anytime I'm in NJ, I stock up on groceries from Wegman's. Trader Joe's is alright for certain stuff. It's good to see places like TJ's, Whole Foods, Wegmans, Fresh Market, and Fresh N' Easy expanding though, in addition to more and more farmers markets and local grocery stores popping up everywhere. People definitely need better access to good food.
I agree it is good to see more of those type of stores increase in numbers.

Gym chains, organic food markets, and coffee chains have had an increase over the past couple years. Also, I have seen an increase in Subway and health conscious restauraunts such as Panera Bread too. Not to mention I have seen more trendy stores like Forever 21, Urban Outfitters, and American Apparel opening up.
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Old 11-05-2010, 12:17 PM
 
Location: South South Jersey
1,652 posts, read 2,172,800 times
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Is it just me, or does "Fresh 'N' Easy' sound vaguely pornographic?
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Old 11-05-2010, 12:47 PM
 
Location: Pasadena
7,413 posts, read 3,226,013 times
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Quote:
Originally Posted by Alicia Bradley View Post
Is it just me, or does "Fresh 'N' Easy' sound vaguely pornographic?
great line!

Fresh N Easy is being boycotted in Los Angeles since they have not allowed their employees to join a union.
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