Scarborough Research :: When It Comes to Organic Food, The West Is the Best
SOURCE: Scarborough Research, Scarborough USA+ Release 1 2007 (six months only). All U.S. regions identified are census regions. All grocery store data is based on adults who shopped the individual stores during the past week. All alcoholic beverage data is based on adults ages 21+ only.
Top Local Markets for Organics Consumers
DMA(R) %
San Francisco/Oakland/San Jose, CA 35
Seattle/Tacoma, WA 32
Portland, OR 27
Washington, D.C. 26
Denver, CO 26
San Diego, CA 24
Austin, TX 23
Sacramento/Stockton/Modesto, CA 22
Boston, MA 21
Phoenix, AZ 21
Atlanta, GA 21
Los Angeles, CA 21
Albuquerque/Santa Fe, NM 21
Colorado Springs/Pueblo, CO 21
Spokane, WA 21
New York, NY 20
Salt Lake City, UT 20
Greenville/Spartanburg/Asheville/Anderson, SC 20
Tucson, AZ 20
Albany/Schenectady/Troy, NY 19
Miami/Ft. Lauderdale, FL 19
Dallas/Fort Worth, TX 18
Minneapolis/St. Paul, MN 18
Hartford/New Haven, CT 17
Detroit, MI 17
Milwaukee, WI 17
Las Vegas, NV 17
Philadelphia, PA 17
Chicago, IL 16
Providence/New Bedford, RI 16
Bakersfield, CA 16
Honolulu, HI 16
Raleigh/Durham, NC 16
Tampa/St. Petersburg, FL 15
El Paso, TX 15
Houston, TX 15
Orlando/Daytona Beach/Melbourne, FL 15
Baltimore, MD 15
Charlotte, NC 15
West Palm Beach/Fort Pierce, FL 15
Columbus, OH 15
Fresno/Visalia, CA 15
Harrisburg/Lancaster/Lebanon/York, PA 15
Greensboro/High Point/Winston-Salem, NC 13
Jacksonville, FL 13
Indianapolis, IN 13
Chattanooga, TN 13
Cincinnati, OH 13
Oklahoma City, OK 13
Cleveland/Akron, OH 13
Norfolk/Portsmouth/Newport News, VA 13
Rochester, NY 13
Dayton, OH 12
Mobile/Pensacola, FL 12
San Antonio, TX 12
Wichita/Hutchinson, KS 12
Syracuse, NY 12
Wilkes-Barre/Scranton, PA 12
Kansas City, MO 11
Lexington, KY 11
Knoxville, TN 11
Nashville, TN 11
Buffalo, NY 11
Richmond/Petersburg, VA 11
Flint/Saginaw/Bay City, MI 10
St. Louis, MO 10
Louisville, KY 10
Tulsa, OK 10
Pittsburgh, PA 10
Fort Myers/Naples, FL 10
Memphis, TN 10
Roanoke/Lynchburg, VA 10
Green Bay/Appleton, WI 10
Little Rock/Pine Bluff, AK 10
Toledo, OH 10
Charleston/Huntington, WV 9
Grand Rapids/Kalamazoo/Battle Creek, MI 8
Birmingham, AL 8
Des Moines/Ames, IA 8
Of the 79 studied.
I wish they'd have included smaller(?) cities...or a few others.