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It seems so obvious to me when a company uses a Reputation Defender type of service. No business that's been around awhile has a sterling - or worse - zero reputation on the internet. I have learned my lesson. When I see this now, I assume the company, in reality, has a terrible track record.
Short version: I searched the Internet for reviews for a property management company that's been around for at least 20 years. I couldn't find ANY reviews, at all. All those landlords and tenants - and none with any opinion at all? Turns out they're crooks, treating both landlords and tenants terribly, breaking all kinds of California laws, on and on. So, now, if I see a business has zero reviews, or only a few and they're all good...I run the other way. The only thing that I can figure, is that they pay for a reputation scrubber service to constantly remove bad reviews.
This just seems so against freedom of speech.
At least Yelp doesn't get rid of the negative reviews, but separates them out and doesn't count them in the overall rating of a company. I think that's scandalous, too, though. It still means the rich bullies win, IMO.
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