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Old 10-22-2008, 10:59 AM
 
Location: San Antonio
3,444 posts, read 10,172,731 times
Reputation: 5679

Advertisements

My finace started a consulting business for restaurants.

He wants to focus mostly on the San Antonio area, but is willing to work else where.

So far, the website, his chief way of getting the word out there, is not really working.

There is traffic, but no business leads.

How can I get more traffic without paying for things like pop-up adds and that kind of annoying stuff. Legitimate ways.
We're currently paying for clicks on search engines, with no luck getting listed actually in the search engine.

Any other suggestions how a business like this could advertise for relatively small costs?

Check out the website if that will help you with suggestions...
Moderator- this is not an advertisment, but just a request for help.
The name is "The restaurant mentor dot com"

Thanks!
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Old 10-23-2008, 01:41 AM
 
Location: Seattle, WA
1,368 posts, read 6,014,597 times
Reputation: 536
Ads are a perfectly legitimate way to drive business to your site. Get part of the google ads group.

Beyond that, word of mouth works really well.
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Old 10-23-2008, 08:25 PM
 
Location: kcmo
712 posts, read 1,963,174 times
Reputation: 373
Seek out the keyword.. SEO
Search Engine Optimization

I would suggest a forum that delves in this however.. I can't remember any offhand
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Old 10-24-2008, 10:12 AM
 
Location: Tyler, TX
15,209 posts, read 18,488,428 times
Reputation: 8052
A friend of mine does SEO - you can msg him here if interested. His username is stevenh.
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Old 10-24-2008, 08:32 PM
 
Location: Texas
5,070 posts, read 9,075,778 times
Reputation: 1632
I was recently reading some stuff by this guy. He makes spelling errors, but does seem to know what he is talking about.

Here are couple more by the same guy: One and two.
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Old 10-25-2008, 11:52 AM
 
Location: California
305 posts, read 1,568,559 times
Reputation: 138
I've found Internet Marketing | HubSpot to be very helpful; it's good advice for beginners (and I knew nothing when I started). They have a website grader (Website Marketing SEO Score Tool) that rates your website according to the effectiveness of your SEO, the number of links you have, etc, so you have an idea of where to improve.

Search engine optimization is important for getting your website noticed by search engines; it's about figuring out what key words you want your website to be attached to and then coding your pages for those words in the meta data: the meta description, the keywords, the title of your pages, etc. It's not that difficult to do on your own; I wouldn't pay someone else to do it for you. There are tons of blogs and websites out there with advice for do-it-yourself SEO.
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Old 10-29-2008, 12:25 AM
 
5 posts, read 7,489 times
Reputation: 17
Default Also, work some trades

Quote:
Originally Posted by ElleBebe View Post
Search engine optimization is important for getting your website noticed by search engines; it's about figuring out what key words you want your website to be attached to and then coding your pages for those words in the meta data: the meta description, the keywords, the title of your pages, etc. It's not that difficult to do on your own; I wouldn't pay someone else to do it for you. There are tons of blogs and websites out there with advice for do-it-yourself SEO.
I agree with the above. The best thing is to figure out how to do it yourself. Do not let anyone into your pocket. I've probably sent 100 or more responses to supposed SEO gurus that basically say, "OK, you do the SEO work needed to make me money and I'll split the money with you 50-50". Instead they all want the money upfront. They know that they are no more talented than the next guy. If they were, they would focus on making their own websites produce more money.

If you do not have the technical knowledge you can always make trades with other website owners that do. There are probably hundreds of thousands of website owners out there that can help you build a database driven content-rich website and they will want you do work for them in return. Everyone wants more quality traffic.
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