A bunch of us in my office came down from NJ & NYC to work in the Jacksonville office. And after a few months here, we've gotten a better feel for Jax, we've been comparing notes on the cost of living between Jax and where we came from.
Before anything else, lest this be construed as complaining or "whining", most of us have really grown to like living here in Jax. And the locals we've met have all been friendly (people who've been here at least 10 years, we consider "locals"). And I have no problem at all with the Confederate flags I see in a lot of places. Heck, I'll probably put it on a flagpole in my lawn, after the American and Florida flag, in a few years !
Back to point - let's dispense with the obvious: all taxes combined are higher in NJ than here in Jax. And energy costs, for us, are about the same between Jax and Northwest NJ.
Other observations are:
1.) Employee salaries are lower in Jax than in the NJ/NYC area. I've been telling my friends up north to make sure they retain their NJ/NYC salaries before accepting a transfer down here. Or put up a business here in Jax when they get here.
- thumbs UP for NJ/NYC!
2.) fuel /gasoline is more expensive here in jax than in NJ by about .10 to .15 cents per gallon. I monitor this daily by calling my wife who's still up in NJ and asking the daily gas prices. Then again, not many states can beat comparably low NJ gas prices.
- Thumbs UP for NJ.
3.) Some of us drive more here in Jax than up north because of the lack of mass transit. This is not true in my case, since I used to drive over 100 miles everyday to work in Manhattan.
- Thumbs UP for JAX (for me).
4.) Home insurance is definitely higher here in Jax than in NJ, since we don't normally need hurricane insurance in NJ (knock on wood). I would consider Flood insurance as EVEN, because in both states, we avoid flood zones, so no flood insurance needed.
- Thumbs UP for NJ.
5.) Car insurance is lower in Jax than in NJ or NYC.
- Thumbs UP for Jax!
6.) I've been car shopping (new and used) and prices here are higher than in NJ. Compared notes with my buddies and they all agreed. Better deals up north. I've decided to buy up there. A good excuse for a road trip.
- Thumbs UP for NJ!
7.) Car maintenance service is also more expensive here in Jax than in NJ. Probably because there seems to be less competition to drive prices down. I'll have to find an independent mechanic here I can trust. I don't mind paying for the service. Just within reason.
- Thumbs up for NJ!
8.) food prices seem to be more expensive in Jax too. This really suprised us. I mean, fast food type places like pizza, burgers, hotdogs, etc.... not the fancy restaurants. I still am amazed at how many people eat out during lunchtime, even with the prices a bit higher than even NYC and the comparably lower salaries. (Heck, you ex-wall streeters out there still remember Yip's?).
- Thumbs UP for NJ!
9.) for those lunch fast food places that are common to both areas (Subway, Burger King, Qdoba, Arbies, etc), the quality seems better here in Jax (with the exception of pizza and bagels). A friend of mine up in NJ who owns a couple of subways ventured an explanation: since the cost of doing business in NJ/NYC is higher than here in Jax, they tend to "save" or cut corners (i.e. quantity) on some things and that affects quality.
- Thumbs up for Jax!
10.) Food service is faster up in NJ/NYC than here in Jax. Probably because everyone up north is always on to "go, go, faster" mode. However, "faster" is not necessarily "better". The food service folks here in Jax are much friendlier and more laid back than in NJ/NYC. Love that Southern hospitality/ attitude! I've gotten used to being called "Honey"!

(Question: I'm a guy, so them calling me "Honey" doesn't mean it's a derogatory term, is it?)
During my first few weeks here in Jax, I was like: "c'mon, this isn't rocket science, I just want a sandwich and soda, how hard can that be, get your act together, etc....." . Then I got used to the pace and realized the problem was me!

I was too impatient. Always in a rush. And for what? To get back to work?!
I've since learned to adapt, slow down my pace, be friendlier, more courteous and ENJOY LIFE!
- EVEN, since service is faster in NJ/NYC but much friendlier here in Jax.
11.) the beaches (and the sea water) are definitely better here than up north (DUH!). Last weekend, I needed a break from studying and on a whim, drove towards the beach. Any beach. Drove down to the Mickler Beach area, saw the $6.00 parking. "Man, that's cheap". But decided to drive a bit farther south to see what's out further. Came up on beach parking spot further down, with picnic tables no less. And no parking fee. Hmmmm, let's check that out and take some beach photos to send friends up north.
Only a couple of families there. No crowd for miles. Perfect! Spent a couple of hours there. Excellent beach! And waves were coming in with a fury, probably because of the storm off of North Carolina. It's great to watch fathers and mothers having fun with their kids. Plus all the birds and .... other sea creatures!
Contrast this with the Jersey shore scenario: fight traffic on the Garden State Parkway where there are hundreds, nay, thousands of cars. PAY toll. Get to the beach area. PAY parking, if you can find it. Walk a mile to the beach (where the sand and water usually is). Search for a nice spot, .... preferably empty!

Okay, give up on that. Find a 4x8 spot where there's no one blasting rap music or smoking dope. Okay, finally found one, 5x5 foot area. That'll do. Run to the water and jump in. Holy crap! The water's freezing! Later, my son needed to go to the little boys room. WHAT?! You have to PAY to pee? And so on and so forth..... PAY this, PAY that, Pay, pay, pay ....
Next year, if we do the Jersey shore, we're renting a beach-front house. For a few thousand bucks, that is. We'll have to get a another family to split the cost. Oh, what the heck. We'll just fly down to Florida and stay for a week?!
Conclusion: you can do the beach in Jax on a whim!
- Thumbs way , WAY UP for Jax!
DISCLAIMER: Obviously, there are better, less crowded beaches down the Jersey shore. But compared to Jax beaches, ... well .....
Okay. That's 11. Should be enough for this "novel".
Overall conclusion: The assumption by us northeasterners that "the cost of living is cheaper in Florida than NJ" is not entirely accurate. One would have to create a spreadsheet to really compare, .... category by bleepin' category.
I haven't even included the HOA and CDD (is that it?) of the newer homes. And after researching and comparing schools the past few months, my wife and I have decided to send our son to private school. So that's an additional cost for us. So I am really not sure that the cost of living is cheaper in Jax than our area of NJ.
Even a straight comparison of houses is coming up suspect, largely because one gets so much less land area here in Duval & St. John's county. I've tried to search for a comparable house to what we have in Northwest NJ and all I've found are in the area of 700 to 800 grand?! Holy Patootie!
BUT, the quality of life IS definitely better here in Jax than in our corner of NJ.
One valid whine: I will miss those spring, summer and fall days where our family and the dog, would go barefoot in the front lawn or the backyard and play catch or throw the football around. Rolling all over that luscious lawn.
If I tried to do that here on the St. Augustine grass, I'd probably rip my skin to shreds!
Ah,.... but, there's THE BEACH!
(Note: after reading this "article", my office buddy said: "you gotta add the most important Jax feature: there's wall-to-wall hot babes around!!!" - PRICELESS

)
Oh yeah ....
Thumbs UP for NJ/NYC = 6
Thumbs UP for Jax = 4
EVEN = 1
And the winner is: Jacksonville !!! (its my contest and I say Jax wins)