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Old 08-29-2016, 06:30 PM
 
220 posts, read 175,955 times
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Hi everyone,
I'm looking to line up some informational interviews to support a career transition I'm in the process of making. With almost all of my prospective interviewees, I'll be an unknown. Basically, I'll be doing the equivalent of cold calls in sales. In some cases, I have email addresses for the people I wish to contact. In other cases, I only have business mailing addresses. I'm at best a "3rd" level connection for my prospects on LinkedIn. How do folks recommend I make my outreach? I'm concerned that many people don't read hard copy mail anymore & that the proliferation of junk email means my emails may be deleted rapidly. Ideas?
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Old 08-29-2016, 06:35 PM
 
1,376 posts, read 1,336,934 times
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networking events if you're in a metro that has any; you could try folks on linkedin, but it will probably be better to try asking around folks that you already know.
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Old 08-30-2016, 06:16 AM
 
Location: Whidbey Island, WA
12,272 posts, read 11,328,152 times
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What type of work do you want to do informational interviews for?
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Old 08-30-2016, 07:50 AM
 
242 posts, read 164,729 times
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I've had great success with this cold calling technique and I used email to make my initial outreach. The trick is to write an email that is quick to read, so no longer than 4-5 sentences. Also make sure it doesn't look like a mass email by customizing the message to the individual. If you don't hear back after a week send a follow-up email. Sometimes people don't respond to the first email but will to the second. I have managed to get about a 60 % response rate which is pretty good considering every person I contacted was a stranger and didn't owe me anything.
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Old 08-30-2016, 01:48 PM
 
220 posts, read 175,955 times
Reputation: 102
Quote:
Originally Posted by 514gal View Post
I've had great success with this cold calling technique and I used email to make my initial outreach. The trick is to write an email that is quick to read, so no longer than 4-5 sentences. Also make sure it doesn't look like a mass email by customizing the message to the individual. If you don't hear back after a week send a follow-up email. Sometimes people don't respond to the first email but will to the second. I have managed to get about a 60 % response rate which is pretty good considering every person I contacted was a stranger and didn't owe me anything.
Hi 514gal,
Thanks, I'm definitely a believer in customized communication.
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Old 08-30-2016, 01:49 PM
 
220 posts, read 175,955 times
Reputation: 102
Quote:
Originally Posted by AADAD View Post
What type of work do you want to do informational interviews for?
Hi AADAD,
I work as a proposal writer & am hoping to change the industries which I serve. I'd also like to go from a traditional in house job to consulting.
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