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Went car shopping at Myrtle Beach dealers over weekend. Went to three dealers and all had jacked up aftermarket window stickers one was $3,000.00 on top of MSRP. It cost dealer about $300.00, l know these are a rip off so I left. Any suggestions on honest dealers that don't try to gouge you with this scam!
The challenge always in advertised prices and what is actually on the lot, the fact that most deals you see are base models, etc. I have only purchased from one dealer here in MB and that was at Sparks Toyota on route 501 and got roadside service and 3 years of oil changes.
In my pre-retirment life I purchased a number of vehicles for our company fleet and typically I already knew what the MSRP vs dealer invoice price was (in the day when Kelly Blue Book was actually a book) and could challenge prices to get them at dealer cost.
I was at Sparks for an oil change and they had some nice Toyota Camry's for $18,700 (a base model but with a lot of features such as power windows, locks, etc, cruise, and back up camera.)
Every car dealer will try to make as much as possible when selling a car. Your only defense is to be prepared and have done your research. You'll need to find out the exact dealer's invoice on the specific car you're interested in. These are widely available in consumer reports guides. You'll also want to find out any available manufacturer's incentives & dealer kickbacks. Theoretically you can buy a car less than invoice with these incentives/kickbacks, but they take more research to figure out. Once you compute the total cost of what the car cost the dealer figure adding anywhere from $250-$1500 over that price and that would be considered a fair price. The amount over true cost will vary depending on the model & demand for that car.
Get the actual pricing from Consumer Reports....then you can "haggle" based on the real prices.
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