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Old Yesterday, 05:27 PM
 
6,444 posts, read 6,739,730 times
Reputation: 6006

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Quote:
Originally Posted by LS Jaun View Post
Gillette was just listening to their Woke marketing team, and bet wrong.
My guess that marketing team/agency are gone for good.
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Old Yesterday, 05:32 PM
 
11,149 posts, read 4,149,392 times
Reputation: 5363
Talk about a leading candidate for the epic advertising fail of the year.

What kind of mental dysfunction are these Democrat leftists having that makes them think that being aggressively nasty towards people will win their political support or their business?

There is something mentally very wrong with anyone whose brain works this way. And anyone who is involved with advertising who thinks like this, needs to rethink their career plans, because they are not well suited for this kind of work.
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Old Yesterday, 05:43 PM
 
Location: Out West
23,002 posts, read 17,034,061 times
Reputation: 26610
The first rule of business is that you find any way that you can to accept someone's money. Alienating a big chunk of your consumer base is never going to work out for you.

While their idiotic "toxic masculinity" ad campaign wasn't geared towards me, I will never forgive them for all of the in house animal testing that they used to do that was not necessary nor required by the FDA. They lost me a long time ago.
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Old Yesterday, 06:53 PM
 
1,659 posts, read 323,374 times
Reputation: 1875
This should be a lesson to the rest of corporate America.


The majority of us aren't "woke"
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Old Yesterday, 06:58 PM
 
15,507 posts, read 5,350,885 times
Reputation: 5963
I heard trump told them it was a great campaign ,,hugh .........biggly campaign!!!
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Old Yesterday, 06:59 PM
 
15,507 posts, read 5,350,885 times
Reputation: 5963
Quote:
Originally Posted by Spartacus713 View Post
Talk about a leading candidate for the epic advertising fail of the year.

What kind of mental dysfunction are these Democrat leftists having that makes them think that being aggressively nasty towards people will win their political support or their business?

There is something mentally very wrong with anyone whose brain works this way. And anyone who is involved with advertising who thinks like this, needs to rethink their career plans, because they are not well suited for this kind of work.
Yup they will get the "New COKE Award"!!!!!!!!!!!!!!!!!!
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Old Yesterday, 07:00 PM
 
Location: Pyongjang
5,687 posts, read 2,404,875 times
Reputation: 3871
Lol a few weeks ago the ceo was still claiming it was worth it

https://www.marketingweek.com/gillet...paign-fallout/
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Old Yesterday, 07:11 PM
 
Location: Unperson Everyman Land
30,702 posts, read 20,270,319 times
Reputation: 8488
Quote:
Originally Posted by uggabugga View Post
meh. they're not getting my business back.
Exactly!

Rot in hell Gillette!!!

You are ****ing dead to me!!!
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Old Yesterday, 07:12 PM
 
Location: Buckeye, AZ
27,631 posts, read 15,990,924 times
Reputation: 9964
Yeah the toxic masculinity ad was the reason Gillette lost customers. Not obscene pricing, stupid upgrades nobody called for, competition from lower cost razor companies like Harry's or Bromley (I can vouch for Bromley), subscription services like Dollar Shave Club or Shave Mob (I tried it but their blades cut me worse than a DE) and those that have switched to safety razors or straight razors. No it HASTA be political...
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Old Yesterday, 07:17 PM
 
15,507 posts, read 5,350,885 times
Reputation: 5963
Quote:
Originally Posted by WaldoKitty View Post
Talking about getting a back slap of reality. Gillette is withdrawing its toxic masculinity adverts.






Get Woke Go Broke: Gillette Backflips After $12 Billion Toxic Masculinity Disaster Hopes to Lure Sexist Pigs Back with New Ad Campaign



(of course the US media hopes you don't notice)
I heard trump recommended the advertising company to Gillette.
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