Why does MSNBC keep ratings failures Olberman and Maddow on the air?

[thefinalsay]

they keep maddow on the air because he is so handsome.

[EinsteinsGhost]

Originally Posted by Fleet

Most of the media does lean left.

So ratings are meaningless?

Originally Posted by thefinalsay

they keep maddow on the air because he is so handsome.

Thanks for sharing the real reason behind your fascination of Maddow...

[beenhereandthere]

Originally Posted by vsmoove

They're actually quite successful with the 18-34 demographic, which is the most sought after in terms of advertising. FOX is a juggernaut but they tend to skew older so even though MSNBC is getting hammered, those particular shows are very profitable.

Fox bots, don't gloat too much in your networks success:

News Corp. posts whopping $8.4 billion loss | Crooks and Liarsthe talking heads at FOX are going on and on about how "President .... How many corporations are losing money and still have offshore accounts that ..... What do you call News Corp losing 8.4 Billion? ...A good start. ...
crooksandliars.com/silentpatriot/news-corp-posts-whopping-84-billion- - 119k - Cached - Similar pages

True, MSNBC is behind Fox and CNN (but ahead of HLN). However, Fox News is on a lot more cable systems (basic anyway) than MSNBC is.
MSNBC is not doing as bad as the OP wants everyone to believe.

Cable News Ratings: Fox News Still Tops - Broadcasting & Cable

Actually, last month, MSNBC beat out CNN.

CNN Trails Fox, MSNBC in Cable News Ratings for 1st Time Ever ...Mar 27, 2009 ... CNN is poised to finish March third in the prime-time weeknight ratings behind Fox News Channel and MSNBC, the first time this has ever ...
http://www.nowpublic.com/tech-biz/cn...-1st-time-ever - 37k - Cached - Similar pages

[runningncircles1]

It's a bit sad that the news has to compete for ratings and shares these days. Historically, news divisions were supposed to lose money but deliver important, relevant news stories in an unbiased formatted (they used to edit stories heavily to make sure they weren't implying any opinion). They were not supposed to be at the begging of free enterprise decisions for obvious reasons.

34 years after the production of the movie "Network," and it almost perfectly matches our reality. Cable television has hundreds of channels of the same crap, owned by the same companies: Time Warner, Viacomm, News Corp, Cox Enterprises, and Disney. Our news divisions are no longer objective, but forced to reign in certain audiences and demographics to collect revenues from them. If you're this, we'll let you watch your news like that, with these "glasses", with the slant that you'll agree with so that you will be lulled into a sense of security and more vulnerable and less questioning of those advertisements we show you; now go BUY BUY BUY the products we're showing you. The worse part is, you think the education system is "broken," but it's doing EXACTLY what it's supposed to do: artificially inflating your self esteem so you don't ask questions about what's going on. That group full of ego-inflated high school graduates go on thinking they're learned about the world. They go on to college and graduate with the same thought, this time with an expensive vocational certificate that's not worth the paper it's written on. They've trained you how to think and how to feel; as long as you're ego is inflated, you're right and everyone else can go to hell because they're wrong. If they're wrong, they're not to be trusted and we must keep our eye on them (and nothing else). The same thought on the other end of the table. You now have two, maybe three groups of people who think differently, arguing with each other, thinking it's all on a personal level in many circumstances trying to preserve ego.

Did anyone grow up in a home where parents fought or tried to keep themselves distracted via alcohol, extra-marital affairs, and other forms? Wasn't it easy to sneak out when you were a teenager or get away with other things you knew that if you're parents were watching they would ban you from immediately? Same thing, bigger parents, bigger teens getting away with stuff.

That's just my crazy rant on it.

[vec101]

Originally Posted by ELOrocks17

Its extremely obvious that they cant hold a candle to O'Rilley and Hannity, or even Glen Beck. So why does MSNBC keep them on the air? O'Rilley's 11pm repeat even beats them...

Perhaps because they are loyal and loudly vocal employees for GE? Their shows the last week or so certainly implies this.

GE owns NBC and MSNBC.
(Keep in mind there are different divisions of GE.)

GE got a $139 billion bailout in November, there is talk that they may be needing more.

GE has invested and relied on their green products divison for profit - profits have been down, they do not expect to reach their target of $25 billion, but do expect things to improve due to the stimulus bill.

GE has invested a lot of money lobbying govt for the Cap and Trade.

GE has a joint venture called Greenhouse Gas Services, which is to invest and trade in greenhouse gas credits generated by the Cap and Trade bill.

GE is heavily invested in seeing that certain Obama's policies come to fruition. What better way to push your agenda than having your very own talking heads on your very own TV network?

Reviewing their lobbying filings, you might think you were looking at Al Gore’s agenda. GE’s specific lobbying issues included the “Climate Stewardship Act,” “Electric Utility Cap and Trade Act,” “Global Warming Reduction Act,” “Federal Government Greenhouse Gas Registry Act,” “Low Carbon Economy Act,” and “Lieberman-Warner Climate Security Act.”

This isn’t altruism or public relations. GE has started a joint venture called Greenhouse Gas Services, which invests in — and hopes to manage the trade in — greenhouse gas credits. But these investments and this trading floor are of basically no use and nearly no value without government restrictions on greenhouse gases.
www.washingtonexaminer.com >> Politics - Obama’s hidden bailout of General Electric

In the fourth quarter of 2008 as the company’s stock fell 30 percent, GE spent $4.26 million on lobbying — that’s $46,304 each day, including weekends, Thanksgiving and Christmas. In 2008, the company spent a grand total of $18.66 million on lobbying.

....campaign contributions: Employees and executives gave $1.35 million to politicians in the past election while GE’s political action committee shelled out $1.55 million. About 64 percent of this $2.9 million went to Democrats, with Obama easily the top recipient of GE money.
http://www.washingtonexaminer.com/politics/Obamas-hidden-bailout-of-General-Electric_03_04-40686707.html

GE Bailout Talk
www.washingtonexaminer.com >> Politics - Obama’s hidden bailout of General Electric
General Electric: The Worst Bailout in the World « FOX Forum « FOXNews.com
GE, AmEx, GM--Bailout USA - Forbes.com
The Three Ways GE Can Survive (GE)
GE’s Ecomagination: Green is Universal : cassiewalker - Green Options
G.E.’s Green Chief: Bullish on Clean-Tech Future - Green Inc. Blog - NYTimes.com
GE and NBC News

[Icy Tea]

It's come to the point where Hannity and Oreilly actually enjoy having Olbermann and Maddow on opposite them because they know they'll have zero competition in the ratings. MSNBC having them on is like taking slow poison, why would FOX want them to change?
What is really sad is that even a shill and a sellout like Ed Shultz who would agree with anybody that signed his paycheck, can put on a more professional and fair minded show( at least for MSNBC, anyway). And all he does is copy Rush Limbaugh.