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When I see team or partners, I immediately think in terms of two agents working together with possibly an assistant. Group seems to imply a larger organization in my opinion.
I favor the term "partners". It sounds very professional and can include two people or twenty. But I may be biased because I am both a Realtor and an attorney, so I am accustomed to hearing "partner" as a prestigous designation.
I favor the term "partners". It sounds very professional and can include two people or twenty. But I may be biased because I am both a Realtor and an attorney, so I am accustomed to hearing "partner" as a prestigous designation.
I don't like partner because it implies equals. If it's a team with a leader then partner should not be used.
Location: Mokelumne Hill, CA & El Pescadero, BCS MX.
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In my little tiny office, we work as a team because we have to cover the 24/7 aspect of the business and still have a life. We don't sell ourselves as a team to anyone, until we get face to face with them and explain our business practices to them.
There are several "teams" in our MLS and quite frankly, all I get from them professionally is a peer that has a very unfriendly and very un-peerlike attitude.
That being said, if I had to cast a vote it would be for partners. I'm also thinking that after the past 5 years of the business, any name that still stands has got to have some cachet in the market. Rebranding at this point would seem to me to be a marketing faux pas.
Choice Realty Group
Prime Realty Group
Select Realty Group
Choice Realty Partners
Prime Realty Partners
Select Realty Partners
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