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If I saw a sign like that I would have to ask myself - how is the roof? Rain gutters? Exterior paint and trim condition? Overall drainage and grading? Dry/Wet Rot to the foundation? Termites? Air Conditioning/Heating bills due to bad window seals? To me a sign like that would send up red flags big time because of the potential for lots and lots of problems and money when the exterior hasn't been taken care of - exterior care is much more than landscaping.
I think a lot of us judge a book by its cover. If a house doesn't look good from the curb, many won't even get out of the car and go inside...hence the importance of curb appeal. BTW, the reverse is true as well. I've seen well manicured properties on the exterior, but totally worn and outdated on the inside.
Oh, a lot of us do, indeed, judge a book by its cover. I'm lucky in that I was taught otherwise by an old grandfatherly man who I always saw wearing overalls, whose major attribute as far as I was concerned, as a little girl, was that he had this great lake on his farm that was stocked with bass and I could go fishing with him in his jonboat. I didn't realize that Clint Murchison, Sr., could buy small countries if he was so inclined - the "cover" told me that he was just a nice old East Texas farmer. He and a few others of his ilk taught me the fallacy of judging a book by its cover.
Maybe it's a SoCal thing but the phrase is popping up everywhere. I saw a home on craigslist for 2.4Mil (broken link)and the agent was using this phrase. For that price, you shouldn't sound like you're apologizing for the house. I'd hate it if my agent used this phrase to sell my house.
Kind of a strange phrase, for sure. I guess the agent is saying that the inside is better than the outside, but you'd think the additional photos would convey that.
I do agree that "appraise" is not good, plus it really does not seem like very good marketing. Maybe a potential buyer didn't see anything wrong with the exterior, until the ad copy made him think that there actually is something wrong with it.
I've seen agents use that phrase here on homes that are better on the inside than the outside. I've seen others mangle it further and say "please don't curb appeal" Huh??!!
I have seen similar remarks. In my area, it usually implies the home is on a busy road, but the house is fabulous. Only thing that cures a undesirable location is price. Then people begin rationalize living in locations they may not have otherwise, considered.
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