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10-17-2009, 01:34 PM
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Member
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Join Date: Jul 2009
Location: 10940 Ben Crenshaw, Ste C
13 posts, read 3,307 times
Reputation: 15
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Returning to RE full-time
Wondering which of all your designations has given you the best ROI. If you had to choose, which designation has done more for your marketing and lead generation? Love to hear your thoughts.
Last edited by yrusse1; 10-17-2009 at 01:35 PM..
Reason: spelling
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10-17-2009, 03:23 PM
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Real Estate Marketing Consultant
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Join Date: Jan 2008
Location: Barrington
4,283 posts, read 2,253,290 times
Reputation: 1866
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I do not place value to NAR endorsed designations.
My own experience is that it's more gobbligook consumers don't know/care about. Other people's mileage may vary.
I do not care for the term " leads". I work with people.
I do know that some agents are more likely to refer out of state/area business to another agent, who holds the same designation.
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10-17-2009, 04:39 PM
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Real Estate Agent
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Join Date: May 2008
Location: DFW - Coppell / Las Colinas
3,890 posts, read 1,837,618 times
Reputation: 2290
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I agree with MAM's take on designations. I have ABR, GRI & wife has her CRS also.
All of these we did for us, to make us better agents and to add to our education. Not sure any of them have generated much business. I would start with ABR since many starting agents tend to work with more buyers than sellers.
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10-17-2009, 05:50 PM
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Real Estate Marketing Consultant
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Join Date: Jan 2008
Location: Barrington
4,283 posts, read 2,253,290 times
Reputation: 1866
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I took the ABR, back when, for CE and chose not to establish membership in yet another trade association, just so I could use it.
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10-17-2009, 06:08 PM
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Real Estate Agent
Status:
"Is seeing the light at the end of the tunnel"
(set 5 days ago)
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Join Date: Oct 2007
Location: Salem, OR
4,567 posts, read 2,853,665 times
Reputation: 1726
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MAM brings up a good point. If you get the designation, you have to pay annually to keep it. You have to decide if you want to do that.
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10-17-2009, 08:47 PM
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Real Estate Agent
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Join Date: Dec 2006
Location: Cary, NC
8,173 posts, read 6,608,195 times
Reputation: 4167
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"ARP" works for me.
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10-18-2009, 09:49 AM
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I help make great deals
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Join Date: Jun 2006
Location: South Metro Denver
4,534 posts, read 4,599,759 times
Reputation: 1344
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I have made more than $17,000 in referrals from other ePRO's in the last two years. I just place one to an ePRO in FLA.
People do business with people the know like and trust. Or they do business with people who know people they know like and trust.
I'd start with your GRI. It is a certification. Pay for it once, use it over an over again.
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10-18-2009, 10:16 AM
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Realtor
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Join Date: Aug 2007
Location: Columbia, SC
3,564 posts, read 2,245,865 times
Reputation: 1173
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Most of the designations are there to charge you a renewal fee year to year. I think the one that matters most is the broker's designation. For the most part, the general public has no idea and really doesn't care what all those letters mean. The public knows what a broker is. And yes, I do have a couple of those mostly useless designations.
If you want to increase business take a sales based course like Acceleration or Top Gun and/or do coaching with Real Estate Champions or the Buffini program or something along those lines.
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10-18-2009, 02:14 PM
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I help make great deals
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Join Date: Jun 2006
Location: South Metro Denver
4,534 posts, read 4,599,759 times
Reputation: 1344
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Certifications are pay once and use over and over.
Designations are pay for the education once and the membership annually.
NAR membership is an annual thing.
Licenses are state issued and come in either salesman or broker varieties.
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10-19-2009, 09:41 AM
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Realtor
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Join Date: Aug 2007
Location: Columbia, SC
3,564 posts, read 2,245,865 times
Reputation: 1173
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2b is right of course. The post probably would have been better if simply typed:
"If you want to increase your business go with a sales based training course or coaching rather than getting some certifications/designations."
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