The company that invented the three-point seat belt is behind another big innovation in road safety, and this one comes in a spray can. Volvo's LifePaint, developed by a London ad agency and a Swedish startup, is invisible when you spray it onto, say, your bike.
But when a car comes roaring by at night, its headlights will reflect on your bicycle, making you easier to see, Medium reports. Some 2,000 cans of the paint are being given away in Britain, and the product will go international if it's successful enough.
Volvo Invents Lifesaving Invisible Paint for Bikers