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Old 06-29-2008, 11:18 PM
 
Location: Tennessee/Michigan
28,444 posts, read 48,230,680 times
Reputation: 20139

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(AP) The familiar logo of the world's largest retailer is getting a makeover.

Wal-Mart Stores Inc. said Sunday the company will begin replacing logos on the front of its U.S. stores with a new design beginning this fall. Wal-Mart spokesman Kevin Gardner said the change would reflect changes customers already have seen in some store signs and advertisements.

Wal-Mart To Revamp Logo At Its US Stores, Wal-Mart To Begin Using Redesigned Logo On Its US Stores Beginning This Fall - CBS News (broken link)
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Old 06-30-2008, 10:54 AM
 
Location: SWFL
23,506 posts, read 19,867,552 times
Reputation: 22362
I noticed just yesterday the plastic bag had changed. No more yellow smiley face on it. Just a plain, white bag with Wal-Mart on it and then the web link at the bottom.
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Old 06-30-2008, 04:55 PM
 
Location: home...finally, home .
8,271 posts, read 18,742,011 times
Reputation: 17866
As long as they get rid of that ridiculous yellow smilie face. Yeech.
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Old 06-30-2008, 09:37 PM
 
Location: San Antonio
10,238 posts, read 19,004,799 times
Reputation: 10178
Oh yeah, a new sign. NOW I'll go there. ?!?

Are these people nuts?
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Old 07-01-2008, 02:09 AM
 
Location: Out there somewhere...a traveling man.
40,106 posts, read 49,086,800 times
Reputation: 112352
Quote:
Originally Posted by nancy thereader View Post
As long as they get rid of that ridiculous yellow smilie face. Yeech.
The new bag is going to picture a Chinaman on a rickashaw holding up an American dollar.
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Old 07-01-2008, 03:46 PM
 
Location: Here... for now
1,747 posts, read 2,718,964 times
Reputation: 1222
I just took a look at the new logo and my first reaction was... /shrug. As in it's not better, it's not worse, it's just different. I wasn't disgusted by it but I wasn't bowled over, either. If I were changing my logo, I'd want my new logo to catch the customers' attention and say "Wow! You just HAVE to come on in and see what we're all about now!!!".

This new logo has no energy, no pop, no WOW. The color seems washed-out. They have eliminated the dash in the middle (between Wal and Mart) but since search engines can pick it up with or without the dash, eliminating the dash doesn't really do anything for me. According to the article I read, the graphic at the is supposed to be a "sunburst". It doesn't say "Sunburst" to me. It says "Asterisk", as in there's something else you should know before you enter here...

Overall, it looks like change just for the sake of changing, not because we have a new and better idea.
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Old 07-04-2008, 09:40 PM
 
48,516 posts, read 85,216,539 times
Reputation: 18089
The bags have had wal-mart for some time here in fact several years.
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Old 07-05-2008, 11:01 AM
 
1,218 posts, read 3,690,061 times
Reputation: 1169
Who cares?
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Old 07-06-2008, 03:16 PM
 
6,351 posts, read 19,542,665 times
Reputation: 9926
I have my own Walmart logo: Walmart: NEVER
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Old 07-07-2008, 09:36 PM
 
7,139 posts, read 13,309,902 times
Reputation: 2337
WalMart will have to change A LOT more than a logo for me to ever walk into their filthy, noisy, crowded, cheap china sh*t store again. Am I too bitter?
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