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if you're talking about es*n I really feel that es*n will do anything they can to glorify the individual athlete. The athlete, no matter how borish they behave, will be forgiven and they will make excuses for him. After all, it's their business, if they show the real side of an athlete or the non-glossed over truth sports might become less popular and that wouldn't be good for business.
it's all about people not being turned off by some of these prima donna's behavior, and es*n will cover up as much as possible becuase it's better ratings for them. showing tiger woods warming up instead of the tournament leader already playing.
and it's all about the individual, it's Kobe bryant vs. LeBron, so much individuality, manny being manny, not manny the roid freak acting like an a$$, they actually celebrate it. Updates from his minor league at bats and complete coverage.
es*n has become like MTV, not relevant to what they once were with all their original programming.
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