Many companies have great products with a collection of equally great people, but there is something critically absent from taking the company to another level, a well-designed sales growth strategy. Composing such a plan in today’s business climate and economy can be an enormous challenge, and to the ill-informed executive it can be an experiment in futility. Executive leaders demand the combined resources of accurate and timely information, and a solid well-defined road-map with leading-edge technology and marketing strategies that define the heart of a sustained growth strategy. The book, “Strategies for Sales Perfection: In the New Economy” details this process while adding an additional intangible element: full access to a supporting website data center and a monthly e-letter to support the strategy.
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