Quote:
Originally Posted by jencam
Not only that but customers lie and make up impossible prices they supposedly got somewhere else. The most fun lies were 'Carmax said they'd give me ____ for my trade in'. Great, I'd say, let's go to Carmax!' And I meant it. If the offer is true, let's go get that money from them, because my used car manager isn't offering that.
When it is a lie, (usually) they start back-peddling. People say bad things about car salespeople but not all are unethical and customers lie too.
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Lying won't get you a better deal. It might even make the dealer less accommodating. They do this for a living every day, they've seen it all. A smart salesperson will play along but they'll all see through any lie (or the sales manager will), so why bother?
However, a buyer need not show all his/her cards at the start if ever. The dealer probably won't no matter what they may say.
Car dealers know what it takes to make a sale, and what margin they're willing to accept on a given day for each make-model. There's a bottom line each they won't cross no matter how clever a buyer is, a buyers goal is to get as close to it as possible. But that bottom line isn't the same at every dealer on a given day.
There is almost no chance of going into one dealer and getting the best deal possible in your area in one sitting. The best deals take a little time, effort and savvy.
Buyers have to know what a car is worth (not MSRP unless it's a VERY high demand make/model), what their trade in is worth (not used retail to a dealer), and don't get confused with financing (where a lot of people blow it). Then compare across as many dealers as possible and be patient. Using the internet shortens the process, but you still have to go to one or a few showrooms in the end.
A buyer can't fall in love with a car (or show it at least) and you have to be willing to walk to get the best deal. It's a cat and mouse game, and the dealer has an advantage. But if you play it right, you can do much better than an unprepared, impatient or easily intimidated buyer. It can be fun, and save your family hundreds if not thousands.