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Funny thing is the BMW 320i also has a 2.0 T 4 cylinder just like the 330 so BMW is just as confusing as Infiniti and Cadillac
Exactly, BMW and MB both switched over to a numbering system that denoted the performance of the vehicle with the old engine. So a 323 might have a 1.8T in it but it performed similar to the 2.3 NA that was in the previous generation.
It was done for marketing purposes. The old 318i was looked upon as the cheap entry level BMW and people weren't willing to pay $35K+ for an entry level car no matter how it performed.
I never liked the alpha numeric names. Even in the 80s. Remember the Audi 5000? Then Pontiac started with that, T1000, J2000, and 6000. At the same time Dodge had a 400 and a 600. I don't know the oldest example of this, but I think it might go back earlier than that. More of a rarity back then, but still.
As far as Cadillac goes, I prefer Seville, Eldorado and Sedan deVille a lot more than CTS, XYZ or whatever the **** they are.
Volvo's current portfolio is smaller, and I think it's also the easiest to understand.
XC = SUV
S = Sedan
V = Wagon
90 = full
60 = mid
40 = compact
Audi and BMW also make some sense but that's it. The rest of the brands (including Mercedes) are a mis-mash of letters or numbers that aren't arranged very logically.
I agree with the OP. I wish they would go back to regular names, like the Vega, Cordoba, LeMans...
Who started this? Datson B210 maybe?
Ford started it all!
Between 1903 and 1908, Ford produced the Models A, B, C, F, K, N, R, and S. Hundreds or a few thousand of most of these were sold per year. In 1908, Ford introduced the mass-produced Model T, which totalled millions sold over nearly 20 years. In 1927, Ford replaced the T with the Model A.
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