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I think it's because I think of actual BBQ when someone says, "Let's have a BBQ today!"
Plus, that burger looks sad....like, "I wanna be slow cooked ribs, glazed in a tangy sauce" kind of sad.
Hah, this goes back to that other discussion on here earlier wherein some people call any meat that is cooked on a flame or coals "BBQ," although most people (in the U.S., at least) call it "grilling," and reserve "BBQ" for slow smoked and cooked meats.
Burger King has been trying a variety of different ploys for over 30 years that I can remember... In the beginning, (1956?) their burgers were flame broiled fresh... Now it seems they cook them some unknown way, throw them in a pan of water and then microwave them when someone orders one... A bit of BBQ sauce, and they call it BBQ. Anybody remember their International sandwiches?
[/Rant off]
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