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The spread is so narrow, the figures are irrelevant. A state in the top ten is only 3 points (les than 5%) above a state in the bottom ten. That's less difference than the margin of error.
Kansas is in the top 10, Missouri in the bottom 10. But only 3.6 points apart. The fact that the richer suburbs of Kansas City are on the Kansas side probably accounts by itself for the entire difference, and the Wellbeing of the remainder of those states probably exactly the same.
Somebody made up some criteria, and crunched the numbers, and assumed they are accurate because they conform with the conventional wisdom of how everyone already knows the states rank. It's a case of research being validated by yielding the expected result. I can make up any metric I want, and if North Dakota comes out near the top and West Virginia near the bottom, that is no guarantee that my metric has any actual validity.
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