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Old 03-29-2012, 01:22 PM
 
Location: State of Superior
8,632 posts, read 14,230,806 times
Reputation: 2777

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I heard a lot of grumbling about the state spending 0n all those Pure Michigan ad's these past 2 years or so. Well , the numbers are out now and it looks very good.! Releases Tuesday this week, last year we had 3.2 million visitors They spent one Billion also. Most interesting was the statistics that travelers paid 70 million in State taxes. The return was 4.90 cents for each dollar invested in the Pure Michigan Ad's. Looks like its paying off big time.
The conference was in Grand Rapids for Pure Michigan, the study was preformed by Longwoods International. What a great thing, I have seen other states, namely North Carolina . Pure Michigan wins hands down ! They could have not got a better person to do the voice over. Tim Allen a natural ! The predictions for this year look even better. Especially for those of us who live in the UP. Tourism has always been our salvation, our survival, as much of the minerals and forest products were harvested here than taken someplace else to process and sell. Those issues are still big around here, or as some call it " the rape of the UP", as so much of the revenue was taken out of Superior Country. then they left the mess for us to clean up. We hope never again. Ether way, the things Pure Michigan has done for the whole state was a very good call by our former administration.( that ad with the vintage wooden speedboat is my favorite, I wonder who owns it ? )
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Old 03-29-2012, 02:24 PM
 
Location: Loving life in Gaylord!
4,121 posts, read 7,952,661 times
Reputation: 3895
Quote:
Originally Posted by danielj72 View Post
Pure Michigan ads are primarily intended to attract tourist dollars, and from what you hear they are doing a great job of it. I do believe a secondary role of the pure Michigan ads is to bolster the moral of the people of this state. When Michigans economy tanked there was alot of negative feelings about this state even from its own residents. The state as a whole needed some prozack. The pure Michigan ads have made people feel better about thier own state, and maybe they do get some to think twice about leaving. The people who thought of and created those ads are advertising experts.
Not only that, but there is a HUGE push in this state to "Buy Michigan" and it is catching quick! I make Michigan products with a big "Michigan" theme, and they are selling well and I have a lot of stores wanting to carry them. I also have a friend who is a beer distributer up north, and he says orders for the Michigan made beers are skyrocketing! You are right...those ads maybe were not only intended for tourists, but also the people of Michigan. Michigan has a LOT to offer, and people are really starting to see that. Its a great time to live in this amazing state!!
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Old 04-01-2012, 07:42 PM
 
7,237 posts, read 11,221,900 times
Reputation: 5588
Quote:
Originally Posted by JGatti View Post
I seen one tonight while watching house hunters with my wife. I have never seen this one before so I'm assuming it's new. Focused on the rivers and water of Michigan. Showed the Tahquamenon falls, Au Sable, etc. I was just wowed. I look outside on days like this and think " man this sucks" then I see the Pure Michigan adds and they just make me feel so proud of this state and what it has to offer. Honestly feel a tad guilty for letting leaving cross my mind at times. Do they have that same effect on you?
ad, not add.
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Old 04-01-2012, 07:53 PM
 
8,397 posts, read 5,949,283 times
Reputation: 6321
I'm from Michigan. I moved to NC 14 years ago and moving back to Michigan this summer. My kids were born in NC but visits our family in Michigan often. They say how beautiful NC is until they have seen the numerous Pure Michigan commercials all week. Every time I see the commercial it makes me smile. I can't want to finally get back home.
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Old 04-01-2012, 07:54 PM
 
Location: State of Superior
8,632 posts, read 14,230,806 times
Reputation: 2777
Quote:
Originally Posted by 313Weather View Post
ad, not add.
The parts he was talking about are in the U P....Thanks, it's paying off big time, don'knock it.
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Old 04-01-2012, 08:07 PM
 
7,237 posts, read 11,221,900 times
Reputation: 5588
Quote:
Originally Posted by darstar View Post
The parts he was talking about are in the U P....Thanks, it's paying off big time, don'knock it.
He still spelled ad wrong (which was my point).
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Old 04-01-2012, 09:33 PM
 
Location: Michigan
1,217 posts, read 2,962,147 times
Reputation: 560
Quote:
Originally Posted by 313Weather View Post
He still spelled ad wrong (which was my point).
Nothing but stupidity to to ADD again. As usual.
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Old 04-05-2012, 11:27 AM
 
Location: Grand Rapids, Michigan
2,201 posts, read 3,738,693 times
Reputation: 2275
I think they need to put in these Pure Michigan ads a tutorial on how to use the "Michigan U-turn". I grew up in Holland and can't tell you how much time I spent sitting behind a line of buses trying to turn left on 31.
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Old 04-05-2012, 12:25 PM
 
Location: State of Superior
8,632 posts, read 14,230,806 times
Reputation: 2777
Quote:
Originally Posted by topher5150 View Post
I think they need to put in these Pure Michigan ads a tutorial on how to use the "Michigan U-turn". I grew up in Holland and can't tell you how much time I spent sitting behind a line of buses trying to turn left on 31.
The "Michigan turns" are a pain in the you know what! I too was introduced to them in the Holland area. There IS no good way to explain them. When anyone is in the fast lane because of the need to turn left to go south, well, many a third digit has been shown by the cars behind you, just wanting to get out of town the fastest way possible, and you are holding them up. I see it every day here in Marquette, you would think by now most of the speeders are used to it, as it's not out of staters that are the problem.
Michigan has some the worst drivers in the country ,along with the most impatient . We are not showing our best face forward , to our visitors, let's all slow down a little, don't you think? The Michigan mind set, opposed to say the cheese head folks across the pond, that drive too slow, in any lane, is one that has been installed in the minds of our people long ago, we all are speeders, and the State Troopers know that. I heard once that more tickets were handed out for going too slow in Michigan. The mind set by our DOT, enforcement has always that it's worst to slow traffic, and not go with the flow. Check it out, it's written in plain English , not so in ajoining states, just the opposite .
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