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Out of all the plus sized women and models in the world, they picked one of the more extreme examples of a (morbidly) obese woman and in a very unflattering outfit and pose. It's almost like they did this on purpose just to get their jollies in riling up people and getting any publicity good or bad.
There are many companies out there that have started to cater to plus sized women, that make flattering clothes and feature overweight women but with respect (Premme, Isolated Heroes, etc.).
Gillette is trolling all of us, and it's too bad many don't get this.
I cannot un-see that image, which is offensive in itself. Look, I'll be the first to stand up for companies hiring plus sized models for clothing, etc. After all, even though we shouldn't celebrate obesity, the fact remains that there are obese women who have to wear clothes. Thus, showing such individuals how certain outfits look on people of a similar waistline is very reasonable. But the same logic doesn't apply for razors and shaving. A razor is going to do the same job on you whether you're slim or obese. This ad looks like pure celebration of obesity, which is a shame.
I've already decide to discontinue using Gilette products...but this helps confirm my decision.
Obese women and obese men for that matter, should address their weight....razors aren't their biggest concern.
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