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Old 08-25-2014, 05:04 PM
 
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I'm interested in becoming a market research analyst, but my background isn't in business. I do think I have a knack for, you know, the whole measuring and predicting consumer demand, and I have a pretty keen grasp on the markets in several industries, but my college degrees are in the humanities.

How do I go about becoming one since I already have two degrees? I see University of Georgia offers an online certificate course that (they say) is highly regarded in official circles, but would it be enough to get me an entry level job? Is anyone familiar with it? I don't have a background in statistics (aside from an empirical research class I took 8 years ago) so I'd prefer if a certificate program included some of the "how to do relevant statistics" part.

Or is it totally unnecessary to get a certificate? Is this something I could land an internship at and learn the ropes as I go? If I had a choice, I'd love to do research for the publishing industry, but also have interests in consumer tech gadgets and mass media (maybe mobile market research?).

Anyone have any insight into what is necessary to be trained before applying for jobs? I applied once to a company and generated initial interest but like a fool passed it up for something else that didn't pan out.

EDIT: I apparently can't change the title once I posted, but if a mod could clarify it if necessary, I realize it makes me sound like I'm already a market research analyst.
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