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Gomez’s earning ability is considered to be so high because of both her following and her levels of engagement.
Frank Spadafora, CEO of D'Marie, told AdWeek a post from Gomez across all three platforms is now worth up to $550,000.
Mr Spadafora’s app ranks the value of social media accounts belonging to models, brands and bloggers for companies hoping to advertise their products in posts. Pages are measured by factors such as how engaging each post is and their overall reach.
He attributed Gomez’s success to ignoring sponsored post requests for random products and only choosing to advertise those that fit her personal brand.
Gomez is a horrible actress & sub par singer. I don't see what all the hub bub is about.
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