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For example: Today is a red day and most stocks are DOWN. Yesterday was a green day and most stocks were UP
Why is that?
Why is it that Twitter/Facebook is down when Proctor and Gamble/Philip Morris is down and Twitter/Facebook is up when PG/Philip Morris is up?
What relationship does Twitter have with Proctor and Gamble that both go up and down 80% of the time?
Because majority of stocks follow the market. Because institutional traders ("Big Money") are analyzing not just stocks, they analyze the market - market indexes and they build their trading accordingly. Since they invest a lot of money they mainly move stocks.
Stocks don't "follow the market" because the market itself is just weighted averages of stock prices. If anything it is the reverse, but this is entirely besides the point.
On a day-to-day basis the movements are mostly random and coincidental -- there is nothing to be gained trying to figure out why or how to act on it.
Because the discount rate used by investors for estimating the fair present value of a set of future cash flows changes every day and affects every stock in the same way. There are other factors, such as specific company news and earnings, but, for example, today when a commercial plane was shot down over Ukraine, global political risk spiked up, so the discount rate, which reflects the overall risk in the market, went up, causing prices to come down pretty uniformly.
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