LOS ANGELES — The Walt Disney Co. (DIS) will pull the plug on its branded cell phone service by the end of the year, the company said Thursday.
Disney said customers liked the product that allowed parents to determine the location of a child carrying a phone, but that it was having problems getting the phone into large retailers.
"We decided that changing strategies was a better alternative to pursue profitable growth in the mobile services area," Steve Wadsworth, president of the Walt Disney Internet Group, said in a statement.
FOXNews.com - Disney Cutting Off Children's Cell-Phone Service - Business And Money | Business News | Financial News
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