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Old 12-27-2016, 02:47 PM
 
Location: Virginia
6,233 posts, read 3,616,598 times
Reputation: 8964

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Quote:
Originally Posted by TaxPhd View Post
It's not false advertising.

If you go to a place that claims to have the "Best Burger in Town" and you hate the burger, and determine that there are many other superior burgers in town, do you believe that you will prevail in a false advertising lawsuit?
Best is subjective, but price is not. Again, the website itself defines what value meal means, claims the price is better bundled as a meal. That is measurable.

 
Old 12-27-2016, 08:39 PM
 
997 posts, read 938,894 times
Reputation: 2363
That is stupid, and it is not about the principal because that would imply a big rip-off scheme.

I suspect that there is a value menu of a-la-carte items, that are very inexpensive. It is a deal, or a value.

Whatever that special value meal was, contained value menu items. The pricing was along the lines of other value meal prices. It was a different category of offerings.

The way it worked out, was that the meal deal was more expensive then the value menu items would be, if purchased separately.

Apparently this varied a bit from franchise to franchise.

Is it a big crime to offer a value menu, with underpriced items, and then to offer a bundled deal, in a separate category? The consumer is shown the menu options and can choose to purchase them in whatever way they want.

Everything in the value meal, is value priced, in that section or another section of the menu.

The menu is not a secret. The pricing is not a secret. The consumer is allowed to order however they wish.

There is no case in my opinion. There was no deception.

The value menu items that are underpriced are a gift to the consumer in a sense. The person is whining about something that is a competitive marketing strategy and to the advantage of the consumer. Whine whine whine, and they will take it away. That is what I would do if I were McDonalds. If you don't appreciate the value pricing menu, then the marketing strategy might change.

Who do we have to thank for that?

Options are nice. Fewer options are less nice.
 
Old 12-27-2016, 09:07 PM
 
10,785 posts, read 5,702,611 times
Reputation: 10931
Quote:
Originally Posted by Kaphawoman View Post
Best is subjective, but price is not. Again, the website itself defines what value meal means, claims the price is better bundled as a meal. That is measurable.
The website does no such thing. This is what it says (copied from your prior post):

Quote:
Get a tasty meal at a great price with each EXTRA VALUE MEAL®
You value good food just as much as you value a good price. Thanks to our delicious meal bundles, you can have both. A meal with quality ingredients that’s easy on the wallet? That’s a great deal.
As much as you desperately want it to say "the price is better bundled as a meal" it in fact DOESN'T say that. It neither says nor implies ANYTHING about the price of the meal versus the total price of the individual components.

In other aspects of your life, do you do this? Do you claim that what someone has said or written actually means something completely different? That is very strange behavior.
 
Old 12-28-2016, 03:46 AM
 
Location: Texas
37,956 posts, read 17,896,841 times
Reputation: 10376
Quote:
Originally Posted by hawk55732 View Post
Please explain how it is false advertisement.
Misleading or dishonest might be a better description. Which in my opinion is still fraud. The reason to go with the meal is it is "supposedly" cheaper. That is the selling point. How could it not be when it's in the name?

Commercial - It's value that goes up, while prices go down.
On the surface that means it's cheaper to buy more when talking about the meal. We also know this from our day to day experience when we purchase more of a product. Buy one burger for $1, but 2 burgers cost $3??????

Since when does extra value mean higher overall cost?
 
Old 12-28-2016, 03:48 AM
 
5,222 posts, read 3,024,832 times
Reputation: 7022
Quote:
Originally Posted by Loveshiscountry View Post
Misleading or dishonest might be a better description. Which in my opinion is still fraud. The reason to go with the meal is it is "supposedly" cheaper. That is the selling point. How could it not be when it's in the name?

Commercial - It's value that goes up, while prices go down.
On the surface that means it's cheaper to buy more when talking about the meal. We know this from our day to day experience when we purchase more of a product. Buy one burger for $1, but 2 burgers cost $3??????

Since when does extra value mean higher overall cost?


You can think what you want doesn't mean you are correct. However ,I am wondering which McDonalds is this happening at? The ones that I have been to the meals have always been cheaper then ala cart.
 
Old 12-28-2016, 03:51 AM
 
Location: Texas
37,956 posts, read 17,896,841 times
Reputation: 10376
Quote:
Originally Posted by TaxPhd View Post
The website does no such thing. This is what it says (copied from your prior post):

As much as you desperately want it to say "the price is better bundled as a meal" it in fact DOESN'T say that. It neither says nor implies ANYTHING about the price of the meal versus the total price of the individual components.

In other aspects of your life, do you do this? Do you claim that what someone has said or written actually means something completely different? That is very strange behavior.
So individually each item, although costing less when purchased separately isn't a value. How could it be since McDonalds isn't advertising that they are a value "item". But bundled together at a higher price is a value?

Value - a measure of the benefit that may be gained from goods or service.

Last edited by Loveshiscountry; 12-28-2016 at 04:00 AM..
 
Old 12-28-2016, 04:00 AM
 
Location: Texas
37,956 posts, read 17,896,841 times
Reputation: 10376
Quote:
Originally Posted by hawk55732 View Post
You can think what you want doesn't mean you are correct.
Wow way to refute what I posted. You really got me there.


Quote:
Originally Posted by hawk55732 View Post
However ,I am wondering which McDonalds is this happening at? The ones that I have been to the meals have always been cheaper then ala cart.
From the second sentence in the article the OP linked to.

A man in the Chicago area is among the angry, and his issue is with a number of Cook and Lake County McDonald's franchises owned by Karis Management Company.

It helps if you actually read the article you are commenting on.
 
Old 12-28-2016, 04:11 AM
 
5,222 posts, read 3,024,832 times
Reputation: 7022
Quote:
Originally Posted by Loveshiscountry View Post
Wow way to refute what I posted. You really got me there.



From the second sentence in the article the OP linked to.

A man in the Chicago area is among the angry, and his issue is with a number of Cook and Lake County McDonald's franchises owned by Karis Management Company.

It helps if you actually read the article you are commenting on.


I did read it. But just so I understand this. It sounds more like it is with that one company, Karis Management Company, then the whole of McDonalds.


And yes, I did refute what you posted. You can believe what you want but it doesn't what you believe is true.
 
Old 12-28-2016, 08:13 AM
 
2,479 posts, read 2,216,876 times
Reputation: 2277
Default Three Different Burgers


There's the Big Mac you see in the advertising. There's the Big Mac you get when you order one regular price. And there is the two down-sized 'Big"? Macs you get for the "two (2) for" specials which is the same as the value meal Big Mac.
 
Old 12-28-2016, 10:15 AM
 
Location: Riverside Ca
22,146 posts, read 33,587,883 times
Reputation: 35437
Quote:
Originally Posted by TaxPhd View Post
It would be deceptive advertising if the "Value" in value meal was explicitly stated as being "the price of the items in the combo vs. the price of the items purchased separately is an Extra Value." But that isn't what happened. McDonald's simply stated that the Meal was an "Extra Value." And since there is no objective measurement of what constitutes an "Extra Value," and that determination is to be made by each customer, the lawsuit is totally frivolous.
I don't see it that way. By stating/advertising it's a extra value meal its expected or implied that it's a better monetary value than buying the same items a la carte. Sort of like 2 for $3 it's understood it's two items for $3. Either way I don't go to Mc Donald's or most fast foods. I enjoy a In and Out burger or. Sandwich from a sandwich shop. But McDonads isn't my type of food on a regular basis.

The reason it's really done is because people are too lazy to add up prices.

It would be like a tax guy filling out 5 required tax form separately for $10 each then telling you I can do them all for a "value" price but it's gonna be $60.
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