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It's believable, based on what I see in other people. I can count on one hand the number of times I eat chips in a year (I'm not a salty snack person), and even though I have a sweet tooth, I think I do well at resisting. A container of ice cream might last 3-4 months in my freezer.
Now, chocolate toffee.....that would be my downfall if I allowed it in the house!
But in short - it's sugar, salt and fat. That's why so many people are addicted to processed food, and gaining weight. And all three are excessively used in production of our food, because they cause uncontrollable cravings, excessive consumption, and continued intake despite knowing the potential health risks.
Marketing loves it! Healthcare loves it!
It feeds the culture, where instant gratification and compulsive behaviors to cope with negative feelings are becoming more prevalent. The "I deserve it" mentality.
Junk food gives you a nice shot of dopamine, the “feel-good hormone", and is a lot easier to get than illegal drugs are.
The quick dopamine rush followed by a sudden crash is trapping you in a cycle of craving, consumption, and regret - similar to drug use.
Once in a while, I get a craving for chips, but I can let it pass. Ice-cream, on the other hand is my crack. I am a fully acknowledged ice-cream addict, plus it's one of the few foods that actually helps with a particular digestive condition without side effects.
I remember once seeing a stat saying that something like 25% of people who try heroin get addicted. May have been online, may just have been on an episode of Drugs Inc (a show which I found to be quite addicting itself). Cocaine's percentage was lower than heroin's. Not feeling particularly motivated to Google, unfortunately
I have visions of cocaine addicts lining up at an ice cream truck, jonesing for a fix, and police leaving an unopened giant bag of potato chips in a drug area as bait. "Baker Two, there are three suspects circling the chips! Over."
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