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I've been noticing a lot of cars around lately with big lettering with the dealership website across the top of the back window. It looks tacky to me and I'm surprised they get away with this.
The small lettering/logos on cars never bothered me much, or not enough to remove it.
I bought a new car this week, and I had the dealership here transfer it to here from another city. When I test drove the car, it had a small logo sticker with the dealer in the city it was moved from on the back. I decided to buy the car and when I went to pick it up, I noticed the logo had been removed but not replaced for the one here.
They did put one of those advertising frames on the license plate which was for the dealer here.
Just thought it was odd that they wouldn't put the sticker as well. Although I would have likely removed it, so it saved me a step.
Another thing I saw when looking at cars on their lot, was that some of them still had the original dealership's logo on them. I always thought when a car gets put out for sale that they already put their own logos on and removed any old ones.
Every vehicle I've bought from a dealer I made them take off all their logos, license frames etc before accepting the vehicle. If they want to pay me an advertising fee then I might think about accepting it.
Another thing I saw when looking at cars on their lot, was that some of them still had the original dealership's logo on them. I always thought when a car gets put out for sale that they already put their own logos on and removed any old ones.
We have smaller dealerships in my state and some large ones.
Walking around the ones with large inventory I find many with stickers on back from other dealerships. Not removed. All dealerships will trade new vehicles. As stated the stickers from other dealerships do come off at final sale.
I prefer to order a new vehicle and get exactly what is wanted. But that is virtually old fashioned now with few exceptions. Many want instant gratification or need a new vehicle now.
Some cars but few still have menu list of options. I have witnessed a Porsche sedan ordered with about $22,000 in options. Buyer had to wait months for car to come from Germany.
As far as I know, this is legal on a state by state business, and I came to appreciate that California apparently barred the practice of permanent dealer markings, at least as of 2010 or so when I left.
I wasn't even aware of the practice until the Texas flood of the 1970s, when tens of thousands of Texas base workers relocated to my home town's bases. Every single Texas plate had a dealer logo, from tasteful vinyl to trophy-buckle plaques. Of course, these cars soon drifted into local used sales and it became a much more common sight.
I loathe both the markings and what they represent, and would be unlikely to buy a marked car unless the marking was easily removable without damage. (And even then I'd make the seller remove it.)
(Oddly enough and not un-contradictorily, one of my unicorns is a license plate from from the original dealer for my 1968 Mustang... I know they're out there, and the dealer was still alive into his 90s, but I never contacted him orr got around to searching every nook and cranny for one. Sigh.)
I recall when they punched holes in the metal to attach chrome dealership emblems.
Where I grew up - an area with snowy winters and lots of road salt used to deal with it - the holes punched for the emblem was usually the first place to rust. The chrome emblems would start pitting in a couple of years, two. Man, I do not miss all of the chrome they used to put into cars (bumpers, trim, headlight frames).
When I buy a car any dealer markings, stickers, plate surround trim are promptly removed.
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