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Old 03-03-2008, 08:02 AM
 
55 posts, read 254,967 times
Reputation: 59

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I have a home based home decor business which I'm currently upgrading. I haven't had much luck with advertising. My husband think my ideas is a waste of time and that I should give it up.
I have a very strong feeling that I shouldn't and should keep persuing my dream for financially security, leave a legacy behind and to give back to the community.
Another reason for doing this is because I want to spend time with my family and my current job requires me to work every other weekend. If it wasn't for my husband, it would be very hard for me to find a baby sitter. There is no day care available on weekends where we live.

So, how do you successfully increase and ressession proof your business. I will be grateful in receiving advice.
Thanks.
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Old 03-03-2008, 10:58 AM
 
Location: western East Roman Empire
6,089 posts, read 10,100,861 times
Reputation: 4795
Well, since no one else responded, here's some basic advice.

Cut all non-essential personal and business spending to a minimum, become lean and efficient on the cost side. Then, lower prices and try to increase volume.

Hope this helps and ...

Good luck!
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Old 03-03-2008, 02:55 PM
 
Location: Maryland
1,667 posts, read 8,122,054 times
Reputation: 1592
There may be another school of thought. I'd guess that people who use a home decor business have some disposable income. I'd think that lowering price will make your business loose any "snob-appeal". Recession or not, rich people will continue to buy non-essential intrinsic items. Somebody has to be the most expensive in town, it might as well be you. Just a thought. Good luck!
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Old 03-04-2008, 08:29 AM
 
Location: Forests of Maine
29,635 posts, read 47,268,529 times
Reputation: 17414
Marketing anything that is 'non-essential' will be rough during a depression.

During a recession, while it would not be as bad as a depression, it should be similar.

When folks are truly cutting back and tightening their belts [the whole idea of tightening your belt is that you are physically losing weight due to starvation], only essential services and products will prosper.
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Old 03-04-2008, 01:07 PM
 
5,092 posts, read 9,574,478 times
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This may seem really crazy, but why not actually do something that helps people or produce/provide something they need during a recession?

Does home decor fit that model?
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Old 03-05-2008, 08:30 AM
 
55 posts, read 254,967 times
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Quote:
Originally Posted by Philip T View Post
This may seem really crazy, but why not actually do something that helps people or produce/provide something they need during a recession?

Does home decor fit that model?
Would you need curtains during a recession?
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Old 03-05-2008, 08:32 AM
 
3,698 posts, read 9,953,271 times
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Quote:
Originally Posted by sunflower101 View Post
Would you need curtains during a recession?
Not new ones.
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Old 03-05-2008, 10:00 AM
 
Location: Forests of Maine
29,635 posts, read 47,268,529 times
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Old bed sheets work well for curtains. Bed sheets for the 'sheer' curtains, and blankets for the 'lined' curtains.
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Old 03-05-2008, 01:29 PM
 
55 posts, read 254,967 times
Reputation: 59
Quote:
Originally Posted by forest beekeeper View Post
Old bed sheets work well for curtains. Bed sheets for the 'sheer' curtains, and blankets for the 'lined' curtains.
LOL
Thanks for the advice everyone.
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Old 03-05-2008, 01:35 PM
 
24,843 posts, read 31,122,700 times
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It is a hard thing to recession proof. That is why I picked water about ten years ago.
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